Showing posts with label Islamic Tourism. Show all posts
Showing posts with label Islamic Tourism. Show all posts

Wednesday, 7 October 2026

Majlis Perasmian Pembukaan Majlis Tilawah Dan Hafazan Al-Quran Peringkat Antarabangsa (MTHQA) Ke-66 Tahun 1448/2026 Oleh YAB Perdana Menteri Malaysia

 

KUALA LUMPUR, 6 Oktober 2026 | Majlis Tilawah dan Hafazan Al-Quran Peringkat Antarabangsa (MTHQA) Ke-66 Tahun 1448H/2026 telah membuka tirainya hari ini dan akan berlangsung dari 6 hingga 10 Oktober 2026.

Turut hadir sebagai tetamu kehormat, Pengarah Kanan Bahagian Promosi Antarabangsa (Asia Tenggara), Puan Baizuri Baharum yang mewakili Ketua Pengarah Tourism Malaysia.

Dalam menyokong penganjuran MTHQA Ke-66, Bahagian Promosi Antarabangsa (Asia Tenggara) turut bekerjasama dengan pihak Jabatan Kemajuan Islam Malaysia (JAKIM) dalam membantu pembeli pakej seramai 1,900 orang dari Singapura, dengan menyediakan penyelarasan tempat duduk sepanjang berlangsungnya majlis.

-Tourism Malaysia.

Thursday, 28 May 2026

Malaysia Showcases Authentic Homestay Experiences In Celebration Of Eid Al-Adha

 

JOHOR, 28 MAY 2026 – Tourism Malaysia successfully organised the Eid al-Adha Celebration Package Showcase, held at Homestay Sarang Buaya, Muar. The programme further strengthens Malaysia’s positioning as a leading destination for cultural and experiential tourism via the Familiarisation Trip (Fam Trip) organised in conjunction with the celebration.

The Fam Trip involves seven travel agents from Singapore as well as five international and local media representatives, as part of ongoing promotional efforts under the Visit Malaysia 2026 (VM2026) campaign.

The initiative also witnesses cooperation with industry partners including Homestay Kampung Sarang Buaya as the host and the Islamic Tourism Centre (ITC) in supporting promotions of culturally immersive and Muslim - friendly tourism experiences to Singaporean visitors.

-Tourism Malaysia.

Thursday, 14 May 2026

Muslim travel growth driven by inclusive experiences

 

New research from Mastercard and CrescentRating highlights continued growth in Muslim travel, alongside changing expectations around inclusivity, safety and purpose-led experiences. 

The reports, Halal Travel Trends 2026 and Muslim Women in Travel 2026, estimate international Muslim arrivals reached 186 million in 2025 and are projected to grow to 245 million by 2030. Muslim women accounted for 90 million arrivals in 2025, representing 48 per cent of the total, up from 45 per cent in 2019.

The findings point to a shift beyond basic requirements such as halal food and prayer facilities, with travellers placing increasing emphasis on safety, trust and digital access when planning trips. 

Asia remains central to this growth. The region attracted nearly 120 million Muslim visitors in 2024, accounting for 65 per cent of global arrivals. Within this, South-east Asia is well positioned, with destinations such as Malaysia, Indonesia, Singapore and Brunei identified as preferred markets, particularly among Muslim women travellers. 

The reports highlight the growing influence of Muslim women in shaping travel decisions across segments including family holidays, solo trips and group travel. Safety and comfort were cited as key considerations by 60 per cent of respondents, followed by the availability of Muslim-friendly services. 

Digital platforms are also playing a larger role, with 68 per cent of respondents indicating that social media influences their travel choices. AI tools are increasingly used for trip planning, including identifying halal dining options and assessing destination suitability. 

A central theme across both reports is the RIDA framework, which outlines four areas for destinations to address: responsible tourism, immersive experiences, digital capability and assurance. The approach is intended to help tourism stakeholders better meet evolving traveller expectations. 

“Muslim travel is entering a more sophisticated phase, where confidence, inclusion and purpose are becoming as important as access and convenience,” said Aisha Islam, senior vice president, customer solutions centre, South-east Asia at Mastercard. “Through the RIDA framework, destinations and businesses have a practical way to think about the full traveller journey from trusted digital information and secure payments to meaningful experiences that respect faith, culture, safety and personal values.” 

“For destinations, the opportunity is to move from availability to assurance,” said Raudha Zaini, director of operations, CrescentRating. “Muslim travellers are looking for experiences that are meaningful, inclusive and easy to trust. The destinations that clearly communicate their readiness and deliver consistently across the journey will be best positioned to earn long-term loyalty.”

-TTG Asia.

Monday, 11 May 2026

Tourism Malaysia And Al Firdaus Travels Strengthen Strategic Collaboration To Advance Muslim-Friendly Tourism

 

MELAKA — Tourism Malaysia in collaboration with Al Firdaus Travels Pte Ltd., continues to strengthen strategic efforts to position Malaysia as a leading Muslim-friendly destination through the organisation of the Mother’s Day Celebration Programme 2026, taking place from 9 to 10 May in Melaka. 

The programme has attracted more than 600 visitors from Singapore, reflecting strong regional travel demand and Malaysia’s continued appeal among family-oriented and Muslim-friendly travel segments. 

Developed as a curated travel package, the initiative adopts a targeted approach to drive quality visitor arrivals from Singapore while promoting meaningful and value-driven travel experiences. Leveraging digital platforms for engagement and outreach, this collaboration forms part of ongoing efforts under the Visit Malaysia 2026 (VM2026) campaign. 

The programme features renowned speakers, including Ustaz Syamsul Debat and Ustazah Asni Abu Mansor. Participants are also treated to a cultural showcase by Tourism Melaka, highlighting the rich heritage and cultural diversity of Melaka. 

In line with growing demand for niche tourism segments, Tourism Malaysia continues to emphasise curated Muslim-friendly travel experiences. Other collaborative programmes with Al Firdaus Travels Pte Ltd. include Concert and Cultural Tourism featuring Wak Jeng at Tenera Hotel, Luxury and Romance packages in Langkawi, as well as Islamic Heritage and Learning journeys in Perak. 

Mr. Mohd Amirul Rizal Abdul Rahim, Director General of Tourism Malaysia, said: “This collaboration reflects the growing demand for meaningful Muslim-friendly travel experiences among regional travellers, particularly from Singapore. Through strategic partnerships such as this, Tourism Malaysia remains committed to strengthening Malaysia’s position as a preferred destination for Muslim-friendly tourism while supporting the broader aspirations of Visit Malaysia 2026.” 

In 2025, Malaysia recorded 21.1 million visitor arrivals from Singapore, representing an increase of 11.8 per cent compared to the previous year. This sustained growth highlights Singapore’s continued importance as a key source market in support of the Visit Malaysia 2026 (VM2026) campaign.

-Tourism Malaysia.

Thursday, 12 March 2026

Malaysia expands halal tourism strategy into spa and wellness sector

 

Malaysia has taken a strategic step to extend its leadership in the global halal ecosystem into the spa and wellness sector, with the recent signing of a memorandum of understanding (MoU) between the Islamic Tourism Centre (ITC) and the Association of Malaysian Spas (AMSPA) at ITB Berlin. 

The collaboration will see ITC roll out a structured Muslim-Friendly Spa Guideline and Training Programme to 100 AMSPA members through dedicated training modules, capacity-building programmes and a formal recognition framework. 

A press release jointly issued by ITC and AMSPA stated: “The programme is conceived to introduce authentic Malaysian spa and wellness offerings to attract more tourists to Malaysia in conjunction with the Visit Malaysia 2026 campaign. 

“It also signals Malaysia’s intent to strengthen standards within the halal wellness segment while positioning the country as a reference point for destinations seeking to tap into the growing Muslim travel market.” 

The MoU was signed by ITC director-general Mohammad Faisal Abu Suaib Khan and AMSPA president Selinastein Mohd Rashid. Minister of tourism, arts and culture Tiong King Sing witnessed the signing, signalling his support for the development of Muslim-friendly spa and wellness offerings. 

ITC formulated the spa and wellness guidelines jointly with the Islamic Science University of Malaysia and AMSPA, benchmarking them against the SMIIC Halal Spa Standards adopted at the Organisation of Islamic Cooperation level. It forms one of ITC’s key offerings under the Muslim-Friendly Tourism and Hospitality Assurance and Recognition programme, which also includes guidelines for Muslim-friendly tourist accommodation premises and travel operating businesses. 

By introducing structured guidelines and training tailored specifically for spa operators, ITC aims to provide clear direction to the industry on service delivery and operational considerations. It also addresses privacy standards and guest experience enhancements that cater to Muslim travellers while remaining inclusive and commercially viable for the wider market. 

Mohammad Faisal commented: “This collaboration marks an important milestone in strengthening Malaysia’s halal ecosystem through tourism. 

“Wellness and spa services are part of the whole travel experience. By developing practical guidelines and training programmes, we are not only enhancing service quality but also building industry confidence in serving the Muslim market in a structured and professional manner.” 

He said tourism plays a unique role within the halal economy as an integrator of multiple sectors. 

“When travellers visit a destination, they engage with accommodation, retail, food services, financial services and wellness offerings. Ensuring that these components work cohesively strengthens the overall tourism experience,” he added.

-TTG Asia.

Thursday, 5 March 2026

Mega Fam Trip 2026 Iftar Ramadan

 

Tourism Malaysia melalui Bahagian Komunikasi Korporat telah menganjurkan Mega FamTrip 2026 Iftar Ramadan dari 27 Februari hingga 3 Mac 2026 di sekitar Kuala Lumpur dan Putrajaya.

Program ini melibatkan seramai 24 peserta yang terdiri daripada wakil media dan pempengaruh tempatan dari negara ASEAN seperti Singapura, Indonesia, Thailand, Brunei, Filipina, Laos dan Kemboja, serta pegawai Tourism Malaysia bagi merasai sendiri kemeriahan iftar dan suasana Ramadan di Malaysia.

Antara lokasi ikonik yang dilawati termasuk Seri Negara, The Exchange TRX, Bangunan Sultan Abdul Samad dan Menara Kuala Lumpur. Selain itu, peserta turut menerokai tarikan utama di Kuala Lumpur dan Putrajaya termasuk Iftar@KL serta Festival Ramadan Putrajaya.

Program ini bertujuan memberi pengalaman imersif kepada peserta sekali gus memperkukuh liputan promosi berkaitan budaya, gastronomi dan destinasi ikonik Malaysia. Inisiatif ini selaras dengan aspirasi kempen VM2026 untuk mengetengahkan Malaysia sebagai destinasi utama pelancongan berteraskan gastronomi di rantau ini.

-Tourism Malaysia.

Monday, 2 March 2026

Tourism Malaysia Hosts Mega Fam Iftar 2026 Programme In Support Of Visit Malaysia 2026

 

PUTRAJAYA — Tourism Malaysia marks the return of its Mega Fam Iftar 2026 programme from 27 February to 3 March 2026 in support of Visit Malaysia 2026 (VM2026). This programme aims to strengthen engagement with media practitioners and travel trade partners across ASEAN, while positioning Malaysia as a premier destination for cultural and gastronomic tourism.

The programme will bring together 24 media representatives and travel agents from seven ASEAN countries namely Singapore, Brunei, Indonesia, Thailand, the Philippines, Laos and Cambodia to experience Malaysia’s vibrant iftar celebrations and Ramadan festivities.

Mr. Mohd. Amirul Rizal Abdul Rahim, Director General of Tourism Malaysia, stated, “Iftar@KL organised by Jabatan Kebudayaan dan Kesenian Negara (JKKN) and Festival Ramadan Putrajaya by Perbadanan Putrajaya have been listed in the Calendar of Events (CoE) for Visit Malaysia 2026.

To ensure the success of both events, Tourism Malaysia is organising Mega Fam Iftar 2026 for ASEAN media and travel agents, offering an immersive first-hand experience while amplifying promotional coverage of Malaysia’s culture, gastronomy and iconic destinations. This initiative aligns with the objectives of the VM2026 campaign to position Malaysia as a world-class cultural and gastronomic tourism destination.”

A central highlight of Mega Fam Iftar 2026 is the celebration of Malaysia’s rich and distinctive culinary heritage. The programme showcases the nation’s iconic iftar traditions and vibrant Ramadan bazaars; experiences that embody the spirit of togetherness, strong family values and unity within Malaysia’s multicultural communities. These authentic cultural expressions present a compelling tourism proposition, reinforcing Malaysia’s standing as a leading gastronomy-driven destination in the region. 

Participants will embark on a five-day, four-night immersive journey exploring iconic destinations and cultural highlights in Kuala Lumpur and Putrajaya. The itinerary features Iftar@KL and visits to Festival Ramadan Putrajaya, as well as curated experiences at Seri Negara, The Exchange TRX, Sultan Abdul Samad Building and KL Tower. Both Kuala Lumpur and Putrajaya were strategically selected as host destinations in view of their stature as key international gateways and administrative centres, offering participants a comprehensive perspective of Malaysia’s urban vibrancy and cultural identity. 

In 2025, Malaysia welcomed 42.2 million visitors, reflecting a significant 11.2 per cent increase compared to 2024. While these figures are encouraging, substantial growth potential remains. Through continued collaboration and shared commitment with industry and media partners, Tourism Malaysia is confident of achieving even more sustainable growth in this key market. 

Tourism Malaysia extends its appreciation to all participants of the Mega Fam Iftar 2026 programme for their support and looks forward to strengthening joint promotional initiatives to showcase Malaysia’s diverse attractions, alongside its rich cultural and culinary heritage, in support of Visit Malaysia 2026.

-Tourism Malaysia.

Thursday, 26 February 2026

Iftar Ramadan 2026 kini kembali! @ Dataran Merdeka, Kuala Lumpur ( 28 Februari, 1 Mac, 14 Mac & 15 Mac 2026 )

 

Iftar Ramadan 2026 kini kembali!

Jom rasai kemeriahan berbuka puasa di Dataran Merdeka, Kuala Lumpur 

Suasana penuh cahaya, juadah tradisional, dan persembahan seni budaya yang memeriahkan bulan Ramadan ini.

Tarikh: 28 Februari & 1 Mac 2026

Tarikh: 14 & 15 Mac 2026

Aktiviti: Meet and Greet Wira Manja (5.30pm)

Lokasi: Dataran Merdeka, Kuala Lumpur

Save tarikh ni dan ajak family sekali untuk berbuka sambil menikmati keindahan bandaraya

-Tourism Malaysia.

Tuesday, 17 February 2026

Festival Ramadan Putrajaya 2026 Akan Mula Dibuka Esok! @ Presint 3, W.P. Putrajaya (18 Februari ~ 19 Mac 2026 )

 


Puasa Ramadan 1447H bermula lusa (Khamis, 19/2/2026) Festival Ramadan Putrajaya (FRP 2026) akan bermula esok (Rabu, 18/2/2026). 

Kepada yang berada di Lembah Klang dan kawasan sekitar, anda dijemput untuk mengunjungi Anjung Syawal, Gastro Seni WP dan Bazar Ramadan Putrajaya Presint 3. Istimewanya, anda boleh rasa & makan terus juadah yang dibeli, tak perlu tunggu masuk waktu Maghrib (terhad untuk esok satu hari shj!).

Boleh beli juadah di Bazar Ramadan, lepak santai di Gastro Seni, beli belah di Anjung Syawal yang luas dan selesa, solat sunat Terawih malam pertama Ramadan di Masjid Tuanku Mizan Zainal Abidin. FRP 2026 - pusat sehenti untuk anda beriadah, membeli belah dan beribadah.

Jangan lupa bawa beg sendiri. Boleh juga bawa beg guna semula yang lebih di rumah & dermakan di kaunter urusetia Bazar Ramadan Presint 3 untuk kegunaan pengunjung lain.

-Perbadanan Putrajaya.

Saturday, 14 February 2026

Festival Ramadan Putrajaya 2026 (FRP 2026) @ Presint 3, W.P. Putrajaya ( 18 Februari ~ 19 Mac 2026 )

 

Pasti ramai yang nantikan pengumuman tarikh mula puasa Ramadan minggu hadapan. Namun yang pasti tarikh Festival Ramadan Putrajaya 2026 (FRP 2026) akan bermula 18 Februari 2026 (Rabu) walaupun sekiranya tarikh permulaan 1 Ramadan 1447H adalah pada 19 Februari 2026.

Kepada yang berada di Lembah Kelang dan sekitarnya pada cuti perayaan CNY dan awal Ramadan ini, jom datang bersama kekuarga/rakan untuk beriadah, membeli-belah dan beribadah di FRP2026.

Pelbagai komponen festival di Presint 3 termasuk Anjung Syawal (jualan keperluan Aidilfitri), Bazar Ramadan (jualan pelbagai juadah), Gastro Seni (jualan/demo makanan, kopi & kraf), Laman Iftar & Tazkirah dan Masjid Tuanku Mizan Zainal Abidin. Komponen Bazar Ramadan turut dianjurkan di Lepak11 Presint 11, Putraloka Presint 14 dan Tmn. Warisan Pertanian Presint 16.

-Perbadanan Putrajaya.

Thursday, 12 February 2026

Iftar Ramadan 2026 @ Dataran Merdeka, Kuala Lumpur ( 28 Februari, 1, 14 & 15 Mac 2026 )

 

Orang ramai dijemput hadir memeriahkan program Iftar Ramadan, anjuran Jabatan Kebudayaan dan Kesenian Negara (JKKN) dengan pelbagai pengisian seni, budaya dan suasana Ramadan yang penuh bermakna.

Pelbagai pengisian menarik bakal diadakan antaranya :-

> Berbuka Puasa

> Edaran bubur lambuk

> Tadarus Al-Quran

> Tazkirah Ramadan  

> Persembahan Kerohanian

Tarikh: 28 Februari, 1, 14 & 15 Mac 2026

Lokasi: Dataran Merdeka, Kuala Lumpur

Pelbagai aktiviti menarik menanti pengunjung. Imbas kod QR pada poster untuk maklumat lanjut.

Jom hadir dan semarakkan Ramadan.

-Jabatan Kebudayaan dan Kesenian Negara.

Tuesday, 26 August 2025

World Islamic Tourism & Trade Expo (WITEX) dan World Cultural Arts and Festival (WCAF) 2025

 

photo: PelanconganKini

World Islamic Tourism & Trade Expo (WITEX) dan World Cultural Arts and Festival (WCAF) 2025 telah berlangsung di Sunway Resort Hotel pada 22 hingga 24 Ogos 2025.

Acara ini merupakan platform utama global yang menghimpunkan kepelbagaian sektor dalam pelancongan Islam, perdagangan, kewangan, insurans, hospitaliti, perubatan, kebudayaan, kulinari dan lain-lain bidang berkaitan ekonomi Islam. Selain itu, acara turut mempamerkan kemajuan dalam pelancongan Islam global serta nilai seni dan budaya warisan yang memperkayakan pengalaman pelancong Muslim.

Tourism Malaysia turut terlibat dalam program ini dengan mangambil bahagian sebagai pempamer.  Antara aktiviti di reruai Tourism Malaysia adalah menyebarkan infomasi tempat-tempat pelancongan menarik di seluruh Malaysia, aktiviti VR, diskaun tempat pelancongan dan mempromosikan kempen VM2026.

-Tourism Malaysia.

Saturday, 14 June 2025

Malaysia Named Top Muslim-Friendly Destination Of The Year - Again!

 

Malaysia has once again clinched the #1 spot in the Mastercard-CrescentRating Global Muslim Travel Index (GMTI) 2025, earning the title Top Muslim-Friendly Destination of the Year at the Halal in Travel Global Summit in Singapore.

This marks a decade of dominance in Muslim-friendly travel — a milestone that reflects the nation's strong commitment, from policy to practice, in creating inclusive, welcoming, and faith-based travel experiences.

Deputy Minister of Tourism, Arts and Culture YB Khairul Firdaus, who accepted the award, lauded the collaborative spirit of industry players, government and private sectors, and the role of Islamic Tourism Centre (ITC) in shaping Malaysia's trusted MFTH framework.

Key programmes like MFAR & MFTG are transforming industry standards – with over 56 recognised businesses and 307 certified guides nationwide.

As we gear up for Visit Malaysia 2026, this recognition is a powerful boost. Let’s continue leading the way in Muslim-Friendly Tourism & Hospitality!

-Islamic Tourism Centre.

Thursday, 6 March 2025

Empowering Islamic Rural Tourism & Strengthening Global Networks

Empowering Islamic Rural Tourism & Strengthening Global Networks

ITC is proud to collaborate with Pertubuhan Pengusaha Homestay Malaysia (PPHM) to strengthen Islamic rural tourism and global networking. On 4 March 2025, ITC attended the launch of the International Islamic Homestay Festival 2025 at Masjid Muadz Bin Jabal, Setiawangsa, Kuala Lumpur, which was held in conjunction with an iftar gathering. 

As the host of the International Islamic Homestay Festival 2025, Malaysia will welcome 70 students from Japan, 30 participants from ASEAN countries, and over 200 local community members for a meaningful exchange of culture, education, and authentic Islamic tourism experiences. The event will take place from 3 to 6 March 2025 at Masjid Muadz Bin Jabal, Setiawangsa, Kuala Lumpur, and Homestay Desa Murni, Temerloh, Pahang. 

Throughout the festival, participants and visitors can enjoy a variety of exciting activities, including: 

Ø> Religious talks by renowned speakers on the concept of Islamic tourism. 

Ø> Iftar gatherings with the local Muslim community at the mosque. 

Ø> Ramadan community service activities with the local residents. 

Ø> Cultural performances showcasing Islamic arts from Malaysia and participating countries. 

Ø> An exhibition on Islamic tourism and Muslim-friendly hospitality, featuring service providers from both local and international markets.

This initiative aims to enhance Islamic rural tourism and build international networks in the homestay industry, aligning with Malaysia’s vision to become the leading global Muslim-friendly destination.

-Islamic Tourism Centre.

Tuesday, 4 February 2025

Sabah Tourism Board to review visitor guidelines for Masjid Bandaraya

 


KOTA KINABALU: The Sabah Tourism Board will meet with stakeholders and government agencies this month to address visitor guidelines for Masjid Bandaraya Kota Kinabalu, said state Tourism, Culture, and Environment Minister Datuk Seri Christina Liew.


The engagement session, chaired by the Sabah Tourism Board (STB), will involve representatives from Masjid Bandaraya, tour operators, licensed tour guides, e-hailing service providers, and government agencies such as the Public Works Department (PWD), Kota Kinabalu City Hall (KKCH), police, and the Tourism, Arts and Culture Ministry (Motac), she said.


The meeting was called following a recent incident at Masjid Bandaraya, where a video went viral showing a Chinese-speaking tourist allegedly being harassed for venturing into a restricted area.


"During the upcoming session, we will brief stakeholders on the revised SOPs and gather feedback to refine visitor management strategies," Liew said in a press statement.


Liew said STB would work with e-hailing service providers to establish proper drop-off and pick-up protocols at the mosque. "For tour buses, discussions with PWD will focus on ensuring smooth traffic flow.


Additionally, she warned that the relevant authorities would take stern action against illegal transport providers, such as unauthorised white vans, to ensure compliance with tourism regulations.


She encouraged the mosque management to provide standard uniforms for front-line staff and to offer them customer service and communication skills training to improve visitor interactions.


"As part of infrastructure improvements, plans are also underway to construct a dedicated public toilet for tourists, she said.Liew noted that the engagement session follows a meeting held on Jan 28 between STB's industrial support committee and Masjid Bandaraya's tourism management team.That meeting addressed several key issues, including the arrival of free independent travellers via e-hailing services, visitors taking photos in unsafe locations, the need for enhanced safety measures such as additional warning signage, and the revision of standard operating procedures (SOPs) at the mosque.


"These measures are being implemented to ensure tourists have a pleasant experience while visiting the state's attractions," she said.


She expressed hope that all stakeholders would work together to uphold high standards, particularly in terms of safety, visitor experience, and cleanliness.

-nst online.

Friday, 10 January 2025

ITC Collaborates With BUMITRA, MATTA And MICA To Lead Global Muslim-Friendly Tourism Strategy Focused On China And Europe


PETALING JAYA, 9 JANUARY 2025: Islamic Tourism Centre (ITC) has successfully formalised a groundbreaking collaboration with three prominent tourism associations—the Bumiputera Travel and Tour Agents Association of Malaysia (BUMITRA), the Malaysian Association of Tour and Travel Agents (MATTA), and the Malaysian Inbound Chinese Association (MICA). The signing ceremony, held this afternoon at One World Hotel marks a significant milestone in Malaysia’s efforts to solidify its position as a global leader in Muslim-friendly Tourism and Hospitality (MFTH).

The collaboration focuses on hosting Imams from People’s Republic of China (PRC) and Europe as part of a specially curated ‘familiarisation trip’ programme.

This strategic endeavour aims to showcase Malaysia’s thriving Muslim-friendly ecosystem, cultural heritage, nature and city attractions while promoting the country as a premier destination for Muslim travellers.

Speaking at the event, ITC Director-General, Nizran Noordin stated: “This collaboration reflects Malaysia’s dedication to developing a robust and sustainable Muslim-friendly tourism ecosystem. By engaging influential leaders of the Muslim communities in China and Europe, we aim to create meaningful connections, nurture international awareness and drive economic opportunities for local tourism stakeholders.”

He further highlighted the success of the pilot programme in January 2024, conducted in partnership with MICA. “We welcomed 35 Imams from 14 provinces in China, which resulted in Malaysia receiving 58,000 Chinese Muslim tourists, generating RM92.8 million in tourist receipts in the two following months alone. The success has driven ITC to replicate this proven formula with both the Chinese and European Muslim markets. It builds on the momentum of our previous MFTH sales missions in key European markets such as France, Russia and the United Kingdom.”

The familiarisation trips are expected to yield significant economic returns, aligning with Malaysia’s goals of drawing more Muslim tourist arrivals and strengthening its tourism economy. Malaysia’s top ranking in the Global Muslim Travel Index (GMTI) as a Muslim-Friendly Destination for nine consecutive years, further reinforces the nation’s reputation as a leading Muslim-friendly travel destination.

Introducing Malaysia’s MFTH Excellence

The 2025 familiarisation trips will commence with MICA’s 7-day, 6-night programme for Imams from China, scheduled to begin on the upcoming 5 February. The itinerary will include Malaysia’s world-class accommodations with valid Muslim-Friendly Tourism and Hospitality Assurance and Recognition (MFAR) or halal-certified kitchens, halal certified restaurants, iconic mosque tourism destinations and Islamic tourism attractions aligned with Muslim-friendly principles, guided by ITC certified Muslim-friendly Tourist Guides. Subsequent trips organised by BUMITRA and MATTA are planned for later in the year, each tailored to highlight Malaysia’s unique selling points in Muslim-friendly travel.

As part of the agreement, the participating associations are committed to increasing Muslim tourist arrivals to Malaysia within a given timeframe for every Imam involved. This initiative will contribute significantly to the Visit Malaysia 2026 targets.

Representing their respective organisations at the signing ceremony were Nizran Noordin (ITC), Dr. Wan Muhamad Adam Wan Norudin (President, BUMITRA), Dr. Cindy Seow (Deputy President MICA) and Datuk Mohd Hizzat Bin Mohd Shah (Vice President of Research and Technology, MATTA). The event was witnessed by YB Khairul Firdaus Akbar Khan, Deputy Minister of Tourism, Arts and Culture Malaysia. It exemplifies ITC’s dedication to working hand-in-hand with industry stakeholders to ensure Malaysia remains at the forefront of Muslim-friendly tourism innovation. It is a testament to the country’s readiness to welcome the growing global Muslim travel market, offering a seamless and enriching travel experience for all.

-Islamic Tourism Centre.

Wednesday, 21 August 2024

Perak launches Islamic Journey package to draw Muslim tourists

 

Perak Menteri Besar, Datuk Seri Saarani Mohamad (center), signs the inauguration plaque at the Launching Ceremony of the Muslim-Friendly Tourism Package "KEMBARA ISLAMIC 3D 2N TO PERAK" in Ipoh. - NSTP/L.MANIMARAN

IPOH: Perak today unveiled the Muslim-friendly tourism package, Islamic Journey, to attract Muslim tourists, especially from the Middle East, China, and Europe, to visit the state.


Perak Menteri Besar Datuk Seri Saarani Mohamad said this initiative aligns with the state government's goal of ensuring that the tourism industry continues to grow.


He said this package not only has the potential to become a specialised segment within the tourism sector but also to act as a catalyst for the success of Visit Perak Year 2024.


"Through this package, we are not only promoting Perak as a preferred travel destination but also ensuring that the provided travel experiences align with Shariah requirements," he said in his speech at a restaurant here, tonight.


Saarani added that Perak, with its rich Islamic history and culture, is uniquely positioned to offer engaging tourism experiences, including halal food facilities and a variety of services.


"The package offers an intriguing and comprehensive itinerary. Imagine stepping into the Ubudiah Mosque in Kuala Kangsar, a masterpiece of Islamic architecture built in 1917. "Or exploring the Muhammadiah Mosque in Tasek, Ipoh, also known as the Chinese Mosque, which reflects the harmony and cultural assimilation in the state.


"I am confident that the uniqueness offered through the package will attract Muslim tourists, who will be captivated by the mosques in Perak, which blend Islamic architectural elements with a variety of cultural influences," he said.


He said the initiative is also in line with the state government's desire to make Perak a developed state that balances physical and economic development with the preservation of religious and cultural values.


"Through this package, we are not only showcasing the beauty of Islam but also strengthening unity and harmony among different races and religions in the state. "Perak has great potential to attract Muslim tourists from around the world.


"We also hope that the package will be widely marketed and receive a positive response from international markets such as Singapore, Indonesia, and Brunei," he said.

-nst online.

Tuesday, 20 August 2024

AITEX 2024: Premier Global Platform For Islamic Tourism And Trade Opens Soon

 


AITEX 2024: A Convergence of Global Trade and Islamic Tourism

The Asia Islamic Tourism & Trade Expo (AITEX) 2024 is set to open its doors from August 23 to 25, 2024, at the Sunway Resort Hotel, Bandar Sunway, Selangor. The event will serve as a key gathering for industry leaders, trade buyers, and public consumers, highlighting the immense potential within the Islamic tourism and trade sectors.

Exclusive Networking Opportunities for Trade Buyers 

Trade buyers at AITEX 2024 will have the unique opportunity to connect with exhibitors from a diverse range of countries, including Malaysia, Zambia, Saudi Arabia, Egypt, Uzbekistan, Tajikistan, China, and many more. This platform is designed to facilitate the discovery of new products, services, and partnerships that can drive growth and innovation in the global Islamic tourism and trade industries. 

Attractions and Activities for Public Consumers 

Public attendees will find an array of exciting activities and offerings throughout the three-day event. From exclusive tour packages on sale to the Prophet Muhammad Artifacts Exhibition, which offers a rare glimpse into sacred Islamic history, there is something for everyone. 

Additionally, visitors can immerse themselves in the Virtual Reality Journey of Prophet Muhammad, a cutting-edge experience that brings to life the significant events of the Prophet’s journey. Shoppers who spend a minimum of RM 500 will also stand a chance to win return flight tickets to stunning destinations such as the Maldives, Vietnam, and more, courtesy of Batik Air Malaysia, the official airline partner of AITEX 2024. 

Partners and Collaborations 

AITEX  2024 is organized in collaboration with esteemed organizations such as the World Islamic Tourism Council, the Global   Islamic   Tourism   Organisation, and   the   ASEAN Federation of Umrah & Hajj, with support from the Malaysia Convention & Exhibition Bureau (MyCEB). Our official partners include Batik Air Malaysia as the airline partner, Sunway Resort Hotel as the hotel partner, TV Alhijrah as the TV partner, and TTW as the official media partner.

Insightful Conferences and Summits 

AITEX 2024 will also host several key conferences, including the Islamic Tourism Conference on August 23 and 24, where industry experts will discuss hot topics shaping the future of Islamic tourism. This year's theme is "EMBRACING DIVERSITY: THE PROMISE AND POTENTIAL OF ISLAMIC TOURISM. The event

will culminate on August 25 with the Ministers & CEOs Summit and Tourism Investment Asia, bringing together leaders from Cambodia, the Philippines, Zambia, Egypt, Indonesia, and Uzbekistan to explore investment opportunities and discuss the future of Islamic tourism. 

WITA  2024:  Celebrating  Excellence  in  Islamic  Tourism  and Trade 

A major highlight of the event will be the World Islamic Tourism and Trade Awards (WITA 2024), set to take place during a gala dinner on Monday, August 26, at the Ballroom, Sunway Resort Hotel. The awards ceremony will honor 30 exceptional individuals and organizations from the tourism industry and government sectors for their contributions to Islamic tourism and trade. Guests will be entertained by a popular Malaysian artist and the Combo Orchestra, ensuring an unforgettable evening. 

Event Details 

AITEX 2024 will be held from August 23 to 25, 2024, from 10:00 AM to 8:00 PM daily, with free entrance for all visitors. Don’t miss this chance to be part of a groundbreaking event that promises to shape the future of Islamic tourism and trade.

-AITEX 2024.

Monday, 1 July 2024

Ekspo Al-Quran Dan Produk Seni @ Kapal Cheng Ho, Hotel Mudzaffar, Melaka ( 5 ~ 14 Julai 2024 )

 


EKSPO AL-QURAN DAN PRODUK SENI

”JUALAN GUDANG TERBESAR”

SAMBUT TAHUN BARU ISLAM DENGAN AL QURAN

5 hingga 14 Julai 2024

10.00 pagi - 10.00 malam

Kapal Cheng Ho, Hotel Mudzaffar, Ayer Keroh, Melaka.

Yayasan Restu dengan kolaborasi bersama Nasyrul Quran dan Hotel Mudzaffar, sukacita menjemput anda serta keluarga ke Ekspo Al-Quran dan Produk Seni.

Pameran Buku Sirah Terbesar di Dunia | Belajar Sirah Melalui 3D VR | Mailis Ilmu dan Zikir I Pameran dan Jualan Al-Quran Pelbagai Jenis serta Kitab | Dibuat Individu dengan Yakin (DIY) Seni Islam Kanak-kanak | Diskaun Penginapan di Hotel Mudzaffar | Aktiviti Riadah Memancing Bersama Keluarga (Percuma) | Jualan Makanan dari Trak | Jualan Produk dan Potongan Harga Yang Menarik._

Google Maps: https://maps.app.goo.gl/Yi342ueA2qDDv7Hp7

Semua dijemput hadir.

-Nasyrul Quran.

Monday, 24 June 2024

Posisi Langkawi sebagai pulau pilihan pelancong Islam

 


KUALA LUMPUR: Langkawi akan diposisikan sebagai pulau pilihan pelancong Islam bagi membolehkan ia bersaing dengan negara jiran.


Timbalan Menteri Pelancongan, Seni dan Budaya, Khairul Firdaus Akbar Khan berkata, terdapat keperluan untuk mewujudkan sektor pelancongan 'niche' memandangkan ketika ini Langkawi sukar bersaing dengan pulau di negara jiran.


Oleh itu, kita posisikan Langkawi sebagai pulau pilihan pelancong Muslim, supaya lebih ke arah kekeluargaan, lebih ke arah kerohanian.

"Setiap negeri perlu memainkan peranan masing-masing… tidak perlu setiap negeri melakukan perkara sama kerana ia akan menjejaskan dari sudut persaingan itu sendiri," katanya ketika sesi jawab lisan di Dewan Rakyat, hari ini.


Beliau menjawab soalan tambahan Teresa Kok Suh Sim (PH- Seputeh) berhubung usaha kerajaan untuk menarik pelancong asing ke negeri yang melaksanakan dasar kurang mesra kepada pelancong asing.


Sementara itu Khairul berkata, Malaysia menerima ketibaan 7.5 juta pelancong asing antara Januari hingga April tahun ini, berbanding 5.9 juta bagi tempoh sama tahun lalu.


"Jumlah itu secara jelas menunjukkan bahawa strategi dilaksanakan sedikit sebanyak memberikan kesan yang baik," katanya.


Khairul berkata, terdapat beberapa strategi yang sudah dan akan dilaksanakan bagi menjayakan Kempen Tahun Melawat Malaysia 2026 (VM2026), antaranya mengadakan sesi libat urus dan kerjasama dengan pelbagai Kementerian yang berkepentingan, kerajaan negeri dan pihak berkuasa tempatan (PBT) serta badan bukan kerajaan (NGO) industri pelancongan dan kebudayaan.


"Kementerian ini mengakui terdapat beberapa cabaran dalam menghadapi VM2026 seperti isu kebersihan, keselamatan, penyelenggaraan dan kekurangan produk-produk yang baru dan menarik.


"Namun begitu, kementerian optimis bahawa isu-isu ini dapat dikawal dengan kerjasama semua pihak khususnya kementerian, kerajaan negeri, pihak swasta dan NGO serta komitmen dan sokongan rakyat dalam menerima pelancong sempena VM2026 nanti," katanya.

-berita harian online.