Visit Malaysia 2026 Promotion Campaign Mall Roadshow

 

Tourism Malaysia marked a significant milestone by hosting its first-ever consumer event in Guangzhou, China, since the pandemic, with the launch of the Visit Malaysia 2026 (VM2026) Promotion Campaign from 7th until 9th March 2025 at TeeMall, Guangzhou. This initiative is part of the Ministry of Tourism, Arts and Culture’s ambitious goal to attract visitors from China in 2026, one of Malaysia’s key markets driving tourism growth.

Mr. Samuel Lee, Tourism Malaysia’s Deputy Director General (Promotion II); Ms. Suraya Ahmad Pauzi, the Consulate General Malaysia in Guangzhou; and Dato’ Dr. Angie Ng, the President of MICA, YB Loh Sze Yee, EXCO of Perak and Mr Radzlan Shah, Director of TM Guangzhou launched the three-day event on 8th March 2025 at TeeMall, Guangzhou. The collaboration with the Malaysia Inbound Chinese Association (MICA) aims to connect directly with Chinese consumers.

TeeMall’s high foot traffic provides an ideal platform for Tourism Malaysia to engage with the local market and strengthen Malaysia's visibility as a top travel choice. The promotion features a diverse range of Malaysian tourism products, such as labu sayong and batik painting, highlighting the country’s vibrant culture and stunning attractions while offering exclusive tourism packages for Chinese visitors.

The key objectives of this event are to maintain the momentum leading up to VM2026, position Malaysia as a top, safe, and attractive travel destination for the Chinese market, and reinforce strong relationships with industry players in Guangzhou and beyond.

-Tourism Malaysia.

Tourism Malaysia Launches First-Ever 24-Hour Live Flash Ssles Campaign On Facebook

 

KOTA KINABALU, 8 March 2024 – In pioneering the digital transformation for the Cuti-Cuti Malaysia Travel Fair, Tourism Malaysia unveils a 24-hour live flash sales campaign spotlighting a selection of 58 holiday packages catering to various budgets offered by over 29 esteemed travel agents from Sabah and Labuan, including Malaysia Aviation Group, on its Facebook platform starting at 8.00 p.m. (GMT +8) today.

Set to redefine the landscape of travel promotion, this groundbreaking “Bah! Cuti-Cuti Malaysia Online Bundle Travel Fair 2024” is broadcasted from a state-of-the-art green studio in Penampang and jointly organised in collaboration with the Malaysian Association of Tour and Travel Agents (MATTA) Sabah, Malaysian Inbound Chinese Association (MICA), Sabah Tourist Association (STA), Malaysian Chinese Tourism Association (MCTA) and Malaysia Aviation Group (MAG).

This two-day event aims to highlight the enchanting tourist destinations in Kudat District, West Coast, inland or interior parts of Sabah, including Sandakan, Tawau, and Labuan, inviting visitors to explore Malaysia's diverse landscapes and cultural heritage. Apart from exciting interactive quiz sessions, Tourism Malaysia also features six inspirational speakers to provide comprehensive perspectives on the offerings of Sabah and Labuan.

Among them is Ron Pudin of the Sabah Bird Association, shedding light on birding in Sabah; Mr Alexander Yee, delving into turtle conservation efforts; Dr Wong Siew Te, an authority on Borneo Sun Bear conservation; Julinus Jeffrey Jimit of Sabah Tourism Board, offering insights into Community Based Tourism initiatives; Mahathir Abd Hamid of Labuan Corporation, discussing the attractions of Labuan Island; and Monica Chin of Malaysian Scuba Diving Association, elucidating on the wealth of underwater treasures through "Sabah & Labuan 101 Dive Treasures".

Director General of Tourism Malaysia, said: “In today's digital age, we are witnessing a significant shift in how we promote travel. With platforms like Facebook, Instagram, and TikTok, travel agencies can now reach global audiences more efficiently and affordably.

“I am thrilled to see the enthusiastic participation of attendees and industry leaders here today. Together, we are stepping into a new era of online travel promotion. Tourism Malaysia recognises the importance of digital promotion, allowing us to showcase Malaysia's beauty to the boundless world in innovative and inspiring ways.”

The “Bah! Cuti-Cuti Malaysia Online Bundle Travel Fair 2024” transcends conventional destination showcases, standing as a testament to innovation and collaboration, highlighting the collective ability to forge a new chapter in community growth and mutual prosperity.

-Tourism Malaysia.

Malaysia rolls out the red carpet for 35 Chinese imams on seven-day tourism exploration

 

KUALA LUMPUR: The seven-day 'Imam Familiarisation Trip: Explore Muslim-Friendly Malaysia' opens the door in enhancing cultural exchange and fostering mutual understanding between Malaysia and China.

The unique trip, which saw the imams welcomed by Tourism, Arts and Culture deputy minister Firdaus Akbar Khan at Kuala Lumpur International Airport (KLIA) Terminal 2, saw the arrival of 35 imams from 14 provinces in China, this morning.

The programme, organised by the Islamic Tourism Centre (ITC) and Malaysian Inbound Chinese Association (MICA) aims to explore Malaysia's rich cultural heritage, historical landmarks, and vibrant traditions, along with its Muslim-friendly tourism and hospitality offerings.

As ambassadors of Muslim-friendly tourism, their visit aims to attract 30 million Muslim residents from China to Malaysia.

During their seven-day visit to Malaysia, the imams would be taken to seven iconic mosques and several renowned tourist spots across the country, including a durian orchard in Bentong, Pahang.

The familiarisation trip also seeks to strengthen the bonds of friendship and cooperation between Malaysia and China while promoting the welcoming nature of Malaysia as a premier tourist destination for Muslim tourists.

-nst online.