Showing posts with label Consumer Promotion. Show all posts
Showing posts with label Consumer Promotion. Show all posts

Tuesday, 22 September 2026

Tourism Malaysia Host Food And Culture Event In Paris

 

Paris | Tourism Malaysia, through its Paris office, in partnership with Malaysia Airlines, is hosting a two day Food & Culture Event on 18 and 19 September 2026 at Fi’Lia Restaurant in Pullman Paris Montparnasse.

The event welcomed a distinguished gathering of tourism industry leaders, government representatives and media professionals, while also opening its doors to the public and food lovers who wished to experience authentic Malaysian cuisine.

As part of the Visit Malaysia 2026-2027 campaign, the event showcases the nation's multicultural heritage through traditional dance performances and authentic dishes, including nasi lemak, rendang ayam, and teh tarik.

-Tourism Malaysia.

Thursday, 5 March 2026

Cuckoo Malaysia Named Strategic Partner For Visit Malaysia 2026, Debuts First Mascot ‘Hepi' In Holistic Push To Scale Health And Happiness

 

KUALA LUMPUR, 4 March 2026 – CUCKOO International (MAL) Berhad (“CUCKOO Malaysia”), a Healthy Home Creator, today hosted a landmark Buka Puasa event themed “Sebar HEPI, Hargai Setiap Kebahagiaan”. The evening was packed with announcements reinforcing the Company’s commitment to fostering healthier lifestyles while extending its mission to champion the happiness that stems from a well-cared-for home, reaching beyond from local households to a global audience.

“For years, our mission has been to improve the standard of living through our efforts to integrate wellness into every home. But we believe that health is the foundation upon which happiness is built. By aligning our growth with national milestones like Visit Malaysia 2026 (VM2026) and introducing HEPI as the face of our mission, we are scaling our impact from private households to public spaces.

This is a deliberate, holistic movement to ensure that our promise of a healthier, happier life is delivered at every touchpoint of the Malaysian experience,” said CUCKOO Malaysia Non-Independent Executive Director and CEO, Mr. Hoe Kian Choon (KC Hoe).

At the eventful evening, CUCKOO Malaysia unveiled a series of landmark announcements including its appointment as a Strategic Partner for Visit Malaysia 2026 (VM2026) and the expansion of its water stations across KLIA Terminal 1 and Terminal 2, as well as confirming the continuation of the ambassadorship of Dato’ Sri Siti Nurhaliza and Phei Yong, and the official debut of its first-ever mascot, HEPI.

-Tourism Malaysia.

Friday, 1 August 2025

Exclusive Stargazing Packages Unveiled In Singapore

 

SINGAPORE, 31 JULY 2025 – Tourism Malaysia is proud to showcase the latest eco-tourism initiative, the Stargazing Packages, a curated collection of over 30 ready-to-book experiences designed for astronomy enthusiasts of the night sky. The launch was officiated by H.E. Dato' Indera Dr. Azfar Mohamad Mustafar, High Commissioner of Malaysia to Singapore, during the 8th edition of Malaysia Fest 2025, held at Singapore Expo Hall 5A and 5B from 31 July to 3 August 2025.

The initiative aims to position Malaysia as a premier destination for eco-adventure tourism by highlighting its pristine natural landscapes and unpolluted night skies, ideal for stargazing.

The packages offered Malaysia’s most breathtaking stargazing destinations, including Bukit Merah, Pantai Pengkalan Balak, Desaru, Perlis, Pantai Tok Bali, and several others, offering spectacular celestial views.

In addition to the launch, Tourism Malaysia’s pavilion at the Fest will showcase a diverse range of tourism products and services from Peninsular and East Malaysia. Featuring 16 co-exhibitors, the pavilion offers visitors the chance to explore exclusive travel deals, healthcare tourism, theme park attractions, and resort stays.

-Tourism Malaysia.

Wednesday, 12 March 2025

Visit Malaysia 2026 Promotion Campaign Mall Roadshow

 


Tourism Malaysia marked a significant milestone by hosting its first-ever consumer event in Guangzhou, China, since the pandemic, with the launch of the Visit Malaysia 2026 (VM2026) Promotion Campaign from 7th until 9th March 2025 at TeeMall, Guangzhou. This initiative is part of the Ministry of Tourism, Arts and Culture’s ambitious goal to attract visitors from China in 2026, one of Malaysia’s key markets driving tourism growth.

Mr. Samuel Lee, Tourism Malaysia’s Deputy Director General (Promotion II); Ms. Suraya Ahmad Pauzi, the Consulate General Malaysia in Guangzhou; and Dato’ Dr. Angie Ng, the President of MICA, YB Loh Sze Yee, EXCO of Perak and Mr Radzlan Shah, Director of TM Guangzhou launched the three-day event on 8th March 2025 at TeeMall, Guangzhou. The collaboration with the Malaysia Inbound Chinese Association (MICA) aims to connect directly with Chinese consumers.

TeeMall’s high foot traffic provides an ideal platform for Tourism Malaysia to engage with the local market and strengthen Malaysia's visibility as a top travel choice. The promotion features a diverse range of Malaysian tourism products, such as labu sayong and batik painting, highlighting the country’s vibrant culture and stunning attractions while offering exclusive tourism packages for Chinese visitors.

The key objectives of this event are to maintain the momentum leading up to VM2026, position Malaysia as a top, safe, and attractive travel destination for the Chinese market, and reinforce strong relationships with industry players in Guangzhou and beyond.

-Tourism Malaysia.

Friday, 7 March 2025

Reruai Tourism Malaysia @ MITM Travel Fair 2025, Johor Bahru ( 7 ~ 9 Mac 2025 )

 


Sukacita dimaklumkan bahawa Tourism Malaysia Wilayah Selatan menyertai MITM Travel Fair 2025 seperti butiran berikut :-

Tarikh : 7 – 9 Mac 2025

Masa : 10.30 pagi hingga 10.30 malam

Tempat : Sutera Mall, Johor Bahru

Pelbagai pakej pelancongan domestik yang menarik ditawarkan oleh Flywind Holidays Sdn Bhd seperti pakej-pakej ke Mabul, Tioman, Langkawi, Redang, Lang Tengah, Perhentian, Kapas, dan Taman-taman Tema.

Jom kunjungi reruai Tourism Malaysia!

-Tourism Malaysia.

Thursday, 28 November 2024

Tourism Malaysia kenal pasti, tambah baik promosi 100 destinasi dalam negara kurang sambutan

 


PETALING JAYA: Tourism Malaysia mengenal pasti lebih 100 destinasi pelancongan dalam negara yang kurang dikunjungi pelancong tempatan dan memerlukan promosi lebih intensif.

Ketua Pengarahnya, Datuk Manoharan Periasamy, berkata ia antara langkah penambahbaikan dilaksanakan agensi itu bagi menggalakkan semula pelancongan domestik.

"Kita berusaha bagi galakkan rakyat Malaysia melancong dalam negara, ini kerana sebagaimana diketahui, setiap kali hujung minggu atau cuti panjang, ramai yang memilih untuk bercuti di kawasan sempadan, antaranya Hat Yai (Thailand).

"Hasil kerjasama dengan kerajaan, selepas COVID-19 kita melihat trend bahawa orang ramai suka bercuti dalam kumpulan kecil.

"Susulan itu, kita sudah mengenal pasti lebih daripada 100 destinasi pelancongan yang kurang dikunjungi pelancong tempatan dan lakukan pelbagai usaha antaranya menggunakan pempengaruh media sosial bagi mempromosikannya" katanya.

Beliau berkata demikian dalam sidang Media Kempen Jualan Akhir Tahun Malaysia 2024 (MYES 2024) di Sunway Pyramid, di sini, hari ini.

Yang turut hadir, Timbalan Ketua Setiausaha (Pelancongan) MOTAC, Dr Yasmeen Yasim; Presiden Persatuan Pengurusan Kompleks Malaysia (PPK), Phang Sau Lian dan Timbalan Presiden Persatuan Peruncit Malaysia (MRA), Boon Eng Law.

Manoharan berkata, pihaknya turut menjalinkan kerjasama dengan pelbagai pihak lain antaranya dengan syarikat konsesi lebuh raya, penggiat industri hotel dan lokasi tumpuan pelancongan misalnya bagi menyediakan promosi menarik.

Ditanya mengenai perancangan Tourism Malaysia memandangkan Malaysia bakal menjadi pengerusi ASEAN bagi 2024, beliau berkata, pihaknya sudah mengenal pasti beberapa acara penting yang dijangka boleh menarik lebih ramai pelancong luar negara.

"Antara program (pelancongan) yang dikenal pasti adalah berkaitan hiburan, misalnya dengan penganjuran konsert selain pelancongan sukan, ini kerana kebiasaannya acara sebegini akan membabitkan kehadiran lebih ramai pelancong," katanya.

-berita harian online.

Thursday, 14 March 2024

Malaysian Association of Hotels celebrates milestone with first domestic travel fair

 

(From left) MAH’s Haziz Hassan and Khoo Boo Lim; Tourism Malaysia’s Amin Yahya; Negri Sembilan state’s Nicole Tan; MAH’s Christina Toh; and Tin Media’s Nuur Hidayah

The Malaysian Association of Hotels (MAH) will host its inaugural domestic tourism fair to mark its 50th Anniversary this year. This two-day consumer event will take place at Pavilion Bukit Jalil, Kuala Lumpur, starting on July 6.

Khoo Boo Lim, organising chairperson and vice president of MAH, revealed that the fair would showcase various state tourism pavilions, including Negri Sembilan, Pahang, and Melaka alongside presence by Tourism Malaysia.

Khoo emphasised that the fair would stand out from others in the marketplace with its exclusive focus on the inbound sector.

MAH envisions turning this fair into an annual event and expanding its reach beyond Kuala Lumpur, pending support from its members.

The event is expected to feature over 200 exhibitors from across the hospitality spectrum and attract over 10,000 visitors.

Khoo encouraged members to take the opportunity to promote their properties, especially in areas that are off the beaten track, as well as provide consumers with competitive rates.

More than 2,500 room vouchers will be distributed to visitors with any purchases made at the event.

Christina Toh, MAH president, highlighted at a press conference that participating hotels would present attractive value propositions tailored for Malaysians. These may include room-and-breakfast packages and discounted rates for second room purchases.

-TTG Asia.

Monday, 16 October 2023

Pavilion Tahun Melawat Melaka 2024 @ KLIA Terminal 1

 


16 Oktober 2023: Tourism Melaka amat berbesar hati apabila menerima lawatan daripada YB Dato' Seri Tiong King Sing, Menteri Pelancongan, Seni dan Budaya Malaysia ke Pavillion Tahun Melawat Melaka (TMM) 2024. Lawatan ini diiringi oleh YB Datuk Wira Abdul Razak Abdul Rahman, EXCO Pelancongan, Warisan, Seni & Budaya Negeri Melaka. Turut hadir sama YB Datuk Wira Zaidi Bin Johari, Setiausaha Kerajaan Negeri Melaka.

Tourism Melaka dengan kerjasama Tourism Malaysia sedang menganjurkan Program Promosi Pelancongan Negeri Melaka sempena Tahun Melawat Melaka 2024 yang telah bermula dari 6 Oktober lalu hingga 29 Oktober ini bertempat di Ruang Pameran KLIA Terminal 1. Pelancong yang berada di KLIA berpeluang mendapatkan informasi produk pelancongan yang ditawarkan sepanjang TMM2024 di Pavillion TMM 2024 ini.

Di antara agensi yang turut serta di dalam program promosi ini adalah Menara Taming Sari, Melaka River Cruise, A'Famosa Resort, Hotel Tun Fatimah Riverside, Hotel Ames, HNE Horizon Sdn Bhd, Hotel Ibis Melaka, Amverthon Heritage Hotel, Hotel Queenspark Lovita Melaka, Red Craf & Deco, Menate Steak Hub dan Hotel Sentral Riverview.

-Tourism Melaka.

Thursday, 24 August 2023

Jom Cuti-cuti Malaysia 2023 - Senarai Pemamer @ AEON Mall Shah Alam, Selangor ( 25 ~ 27 Ogos 2023 )

 


Jerayawara Jom Cuti-Cuti Malaysia 2023 kembali lagi!

Tourism Malaysia dengan kerjasama 24 penggiat pelancongan tempatan akan mengadakan program pameran dan jualan Jom Cuti-Cuti Malaysia 2023 di AEON Mall Shah Alam pada 25-27 Ogos 2023.

Lebih 100 pakej pelancongan dengan tawaran harga diskaun 15% hingga 50% menanti anda.

Pemamer yang turut serta untuk kali ini adalah:-

Bilut Hills Eco Resort

Borneo Trails – Sabah

citizenM Kuala Lumpur Bukit Bintang

D’Bilut Agrofarm

Flywind Holidays

GL Play By Gamuda Land

Gopeng Glamping Park

Hadigo Travel

Honeyzone Langkawi

Jasin Hot Springs

JL99 Wonderland Park

Kejora Garden Resort, Pangkor

Kembara Resort, Setiu Terengganu

KL Tower

Kuak Hill Resort

Melati Tanjung Holidays

Menara Taming Sari

NH Travel Sabah

Paradise 101, Langkawi

Project Holidays

Salang Pusaka Resort Tioman

Superpark Malaysia

The Jerai Hotels

Villagers Tioman

JCCM2023 akan diserikan dengan pelbagai pengisian menarik seperti persembahan kebudayaan, cabutan bertuah, kuiz pelancongan, demonstrasi kraftangan serta penampilan khas pempengaruh media social Pojiegraphy dan Wan Sharmila.

-Tourism Malaysia.

Sunday, 29 January 2023

Jom 'Travel Sama-Sama' Keretapi Tanah Melayu Berhad

 



Bercuti bersama teman dan nikmati diskaun 25% dengan masukkan kod promo Februari 𝗧𝗥𝗔𝗩𝗘𝗟𝟮𝗦𝗔𝗠𝗔𝗦𝗔𝗠𝗔.

Minimum 4 orang dalam satu transaksi pembelian. Rujuk terma dan syarat penuh di https://bit.ly/3XYnLtI

Dapatkan tiket anda melalui aplikasi KTMB Mobile, Kios Tiket atau https://bit.ly/3kWOQv5 untuk pembelian Go Cashless yang lebih mudah dan cepat.

-KTM Berhad.

Wednesday, 4 January 2023

Usher the New Year with Malaysia Airlines and MHholidays and Enjoy Discounts of Up to 45%

 


KLIA, 4 January 2023: Malaysia Airlines and MHholidays are offering up to 45% off on airfares to all domestic and selected international destinations within its network and hotel packages from 4 until 18 January 2023 for immediate travel up to 31 August 2023, allowing customers to plan their holidays ahead and enjoy significant savings. Enrich members will also earn an additional 888 Bonus Points when they book within this campaign period.

The airline invites customers to reconnect with their loved ones for the upcoming festivities or explore new places and experiences from RM88 within Peninsular Malaysia, RM118 and RM178 to Sarawak and Sabah respectively, all-in one-way. Holidaymakers can also secure great airfares to Bangkok from RM388 all-in one-way, Hong Kong from RM1,388 and London from RM3,088 all-in return. 

These Economy Lite fares include 20kg of free check-in baggage, cabin baggage allowance of 7kg, complimentary snacks or meals and beverages, and inflight entertainment or access to MHstudio* that gives guests complete control and flexibility to stream content and truly enjoy a wealth of entertainment from preferred TV programmes, movies, podcasts, music and reading materials using their own device. (*for selected routes only) 

Along with the amazing discounts, customers can also book flight and hotel packages from MHholidays for a well-deserved vacation, with 3-day and 2-night packages to Langkawi, Penang, Kuching, or Kota Kinabalu starting at RM339 per person or 4-day and 3-night packages to Bangkok, Bali, or Phuket starting at RM1,109 per person. Also offered at unbeatable prices are other incredible packages to Incheon, Narita, Hong Kong, Taipei, and London. Customers who book through MHholidays can benefit significantly from the 30kg baggage allowance, complimentary inflight meals, and free seat selection, in addition to earning Enrich Points for flights. 

Group Chief Executive Officer of Malaysia Aviation Group, Captain Izham Ismail said, “We are pleased to extend our new year offerings to our customers to have quality family time or uncover new experiences with great discounts by Malaysia Airlines and MHholidays for the upcoming festive season and long holidays. As we are seeing strong demand for air travel, especially during the Chinese New Year with load factor of 65% for Kuala Lumpur-Kota Kinabalu and Kuching route, we highly encourage cost-savvy travellers to plan their trip and enjoy the best rates. In addition to our signature Malaysian Hospitality service, we assure a safe, seamless and convenient end-to-end travel experience from the moment guests book their flights and board our aircraft. We look forward to welcoming our guests onboard soon!” 

Customers flying Economy Class can upgrade their experience with an 18% discount on travel perks including seat selection, extra baggage, access to the Golden Lounge, a premium bundle, or a value bundle. Guest travelling in Business Class will also enjoy an 18% discount on extra baggage. 

For more information and to book your next holiday, visit the official Malaysia Airlines website at www.malaysiaairlines.com or download the app to get the latest promotions conveniently at your fingertips anytime and anywhere! Sign up to become an Enrich member for free at https://enrich.malaysiaairlines.com/signup and start earning Enrich Points today.

-Malaysia Airlines.

Monday, 12 September 2022

Sabah tourism products to be promoted via Hello Sabah apps

 

Sabah Assistant Tourism, Culture and Environment Minister Datuk Joniston Bangkuai (standing, second right) witnessing the exchange of documents between Sri Pelancongan Sabah general manager Zachary Mobijohn (right) and TourPlus Technology founder-cum-chief executive officer Rickson Goh (left). - Pic courtesy of Sabah Tourism Board.

KOTA KINABALU: Sri Pelancongan Sabah and Tourplus have inked a service agreement to develop a smartphone application known as Hello Sabah to serve as a digital platform for the state tourism industry.

Sri Pelancongan Sabah general manager Zachary Mobijohn and TourPlus Technology founder-cum-chief executive officer Rickson Goh signed the agreement at a hotel here.

The partnership will allow Hello Sabah to digitise the state tourism business, allowing local product owners and industry players from the public as well as private sectors to market their goods and services.

It features an online booking platform for rural tourism and community-based tourism, among others.

Zachary said Sri Pelancongan Sabah, a subsidiary of Sabah Tourism Board, played a role as a strategic partner in the development of the application that was set to promote Sabah's tourism industry by utilising Tourplus' advanced technology.

He said that the application aimed to register up to 100,000 merchants on the mobile application as its ultimate target.

"Merchants who are interested to be featured on this platform must pay a listing fee of RM300.

"However, in order to entice more merchants to take advantage of this platform, we will be waiving this listing fee to all merchants who sign up in 2022.

"On top of that, we will only be charging a minimum payment gateway fee of 2.12 per cent for the first 100 transactions. Normal commission rates will apply thereafter," added Zachary.

Sabah Assistant Tourism, Culture and Environment Minister Datuk Joniston Bangkuai who witnessed the event said the Sabah Tourism Board would monitor the progress and success of the mobile application in achieving its purpose, including the promotion of rural tourism.

"The rural tourism sector has been through a lot of ups and downs since 2014 to get to where it is today, with some community-based tourism operators earning Asean and global standard recognition.

"We aspire to make our rural areas into world-class rural tourism destinations by 2030.

"To do so, we need to be able to provide a digital platform to present our rich culture, traditions, food, handicraft, and local community way of life to the world," he said.

-nst online.

Wednesday, 24 August 2022

Jom Cuti-cuti Malaysia 2022 Roadshow @ Sunway Pyramid Blue Atrium, Bandar Sunway ( 26 ~ 28 Ogos 2022 )

 


Jom Cuti-Cuti Malaysia Roadshow 2022 kembali lagi!

Tourism Malaysia dengan kerjasama penggiat pelancongan tempatan akan mengadakan program pameran dan jualan Jom Cuti-Cuti Malaysia Roadshow di Sunway Pyramid Blue Atrium, Bandar Sunway pada 26 - 28 Ogos 2022.

Pelbagai pakej pelancongan, bilik  penginapan,  taman tema dan pelbagai lagi pada harga yang sangat istimewa menanti anda. Peserta-peserta untuk kali ini adalah:-

> VAR Live VR Themepark

> Villagers Travel & Tours

> Dinosaur Encounter

> Bayou Lagoon Park Resort, Melaka

> Time Free Vacation

> Kembara Resort

> Kejora Garden Resort Pulau Pangkor

> Melati Tanjung Langkawi

> Bangi Wonderland Theme Park & Resort

> Jom Travel Local

> Menara Kuala Lumpur

> Kurma Travel

> Flywind Holidays

> Boleh Boleh Travel Lounge

> I-City Theme Park

> KL Hop On Hop Off

> Zoo Melaka

> Jupeter Holidays Langkawi

> Superpark Malaysia

> Queenpark Lovita Hotel Melaka

> Kumpulan Felda Residence

> Skytrex Adventure & Skycamp

> Pangkor Village Beach Resort

> Farm in the City

> Ritz Garden Hotel, Manjung

> Menara Taming Sari

> Honeyzone Langkawi

> Kuak Hill Resort

> Sunway Theme Parks

> 99 Wonderland Park

Jom orang Lembah Klang! Jom orang Selangor! Tunggu apa lagi? Jumpa anda di sana!

-Tourism Malaysia.

Thursday, 23 June 2022

Cuti-Cuti Malaysia Travel Fair 2022 @ Quill City Mall Kuala Lumpur ( 1 ~ 3 July 2022 )

 


LET'S GO CUTI

Pre- Registration: https://www.quillcitymall.com.my/ccm2022/

"Cuti-Cuti Malaysia Travel Fair 2022" is coming at Quill City Mall Kuala Lumpur!

Enjoy a special performance from various states and stand a chance to win LUCKY DRAW of 70 Holiday Packages and Flight Ticket! see you at:

Venue: Quill City Mall Kuala Lumpur

Date: 1 - 3 July 2022

Time: 10AM - 10PM.

Want to enjoy exclusive goodies and benefits? Scan the QR code or click the link for Pre-Registration from NOW until 30 June 2022.

Travel at your own way and enjoy a memorable Cuti-Cuti Malaysia trip. Mark your calendar & don't miss out!

*Redemption for first come first serve basis

*T&C apply"

-Quill City Mall Kuala Lumpur fb.

Monday, 30 May 2022

Majlis Penyampaian Hadiah Bagi Pemenang Pertandingan Tourism Malaysia ‘Photo Challenge’ 2021


 

IPOH, 28 Mei 2022 – Tourism Malaysia hari ini mengadakan majlis penyampaian hadiah bagi pemenang Pertandingan Tourism Malaysia ‘Photo Challenge’ 2021 di AEON Mall Kinta City, Ipoh bersempena promosi Jom Cuti-Cuti Malaysia Roadshow 2022 .

Pertandingan ini bertujuan untuk menggalakan rakyat Malaysia melaksanakan aktiviti pelancongan domestik disamping berpeluang mencungkil bakat kreatif dalam kalangan rakyat Malaysia untuk berkongsi hasil fotografi percutian menarik dengan menggunakan sebarang jenis kamera termasuk telefon bimbit. Ianya juga akan membuka peluang kepada penerokaan budaya serta destinasi-destinasi menarik di dalam negara.

Sebanyak 447 penyertaan diterima dengan 2,319 gambar dipertandingkan melibatkan empat kategori dalam pertandingan yang berlangsung dari 11 Disember 2021 sehingga 11 Februari 2022.

Senarai para pemenang adalah seperti berikut:

1. Kategori ‘Extreme Shot’

Tempat Pertama : Muhd Dhiyaulhaq Bin Mohd Hatta

Tempat Kedua : Isaac Liew

Tempat Ketiga : Noor Azhar Bin Abd Rasid

2. Kategori ‘Nature, Art & Culture’

Tempat Pertama : Yong Hui Peng

Tempat Kedua : Mohd Nazri Bin Sulaiman

Tempat Ketiga : Lim Kooh Hean

3. Kategori ‘Human Interest’

Tempat Pertama : Mohd Nazri Bin Sulaiman

Tempat Kedua : Mohd Razif Bin Rahim

Tempat Ketiga : Mohd Fathudin Bin Mohd Aladin

4. Kategori ‘Past & Present’

Tempat Pertama : Liew Leng Zheng

Tempat Kedua : Hazize Bin San

Tempat Ketiga : Faris Luqman Bin Marzuki

-Tourism Malaysia.

Monday, 4 October 2021

Malaysia Airlines’ Enrich Celebrates its Glorious Wins at the Loyalty & Engagement Awards 2021

 


KLIA, 4 October 2021: Enrich, the Travel and Lifestyle Loyalty Programme of Malaysia Airlines, recently bagged the Gold and Silver awards for Best Partnership in a Loyalty Programme at the ninth edition of the Loyalty & Engagement Awards 2021, for two of its campaigns –Enrich Hotels and Enrich x Temptations. Enrich also took home Silver for Best COVID Response and Bronze for Best Loyalty Programme in the Lifestyle category.

 

As an appreciation to its loyal members, Enrich is gifting members with Double Enrich Points from 4 until 7 October 2021 for every spend that includes flights and hotel bookings with selected partners for immediate travel until 31 December 2021, including Temptations, Petron, Hertz and many others.

 

Enrich is also celebrating with its loyal members with the much-awaited month-long Bank Conversion campaign from 4 October until 3 November 2021. For this campaign, Enrich members will enjoy an extra 25% Bonus Enrich Points for early points conversion made from 4 until 6 October 2021 and 10% Bonus Points for conversions made subsequently from 7 October until 3 November 2021. Additionally, members who convert a minimum of 10,000 Enrich Points will be running to win 3 days 2 nights stay at The Datai Langkawi.

 

This special campaign is a collaboration with 14 local banks namely Affin Bank/ Affin Bank Islamic, Alliance Bank, AmBank/ AmBank Islamic, Bank Islam, Bank Simpanan Nasional, CIMB Bank to name a few as well as foreign banks namely Bank Danamon and American Express.

 

The Loyalty & Engagement Awards 2021 is an annual award event that covers the full spectrum of the loyalty and engagement cycle organised by Marketing-Interactive, Asia’s leading advertising, marketing and media news source. All entries were evaluated and judged by a panel of experienced loyalty, engagement, relationship marketers, and industry experts.

 

This award event honours the best loyalty marketing strategies in South Asia, Southeast Asia and Australian and New Zealand regions. The show is the first of its kind to recognise marketing efforts and celebrate the best loyalty and engagement campaigns designed to attract, retain, and appreciate an organisation's biggest advocates – their customers.

 

Group Chief Marketing and Customer Experience Officer of Malaysia Airlines Berhad, Lau Yin May said, "These accolades were only possible because of our valued members, who have stayed and supported us even through challenging times and we find it more rewarding to celebrate the win with our members by offering many more great rewards that’s not to be missed. From earning, boosting, to redeeming Points, members will have more control to plan over their Points, either to redeem the e-vouchers for lifestyle products or to use their Enrich Points for staycations with Enrich Hotels, given the ease of travel restrictions at certain states such as Langkawi.

 

With air travel almost at a standstill from early 2020, we have redefined our Programme and introduced value-adding experiences via campaigns to reward Enrich members for their loyalty and unwavering support. This is our way in honouring our members with valuable campaigns and initiatives that we put out to connect with our members in meaningful ways that suit their preferences and needs.”

 

Throughout the celebration month, Enrich members can continue to enjoy the Enrich Redemption Fiesta, featuring 25 participating partners including The Ruma KL and Hilton, BP Healthcare, Optimax GrabRewards, Zalora, Kapten Batik, Make-a-Wish-Malaysia and SEGi College, which products span across multiple categories such as shopping, dining, beauty, health and wellness, gifts, electronics, education, other loyalty and reward programmes and charities.

 

Snap the best deals from 500 Enrich Points via Enrich’s new redemption catalogue at www.enrich.malaysiairlines.com and stand to win a share of 100,000 Enrich Points with a minimum of 10,000 Enrich Points redemption.

 

Be an Enrich member today by signing up at www.enrich.malaysiaairlines.com to enjoy amazing benefits and download the Malaysia Airlines' App to get the latest promotions on earning and redeeming Enrich Points, conveniently at your fingertips anytime and anywhere!

-Malaysia Airlines.

Thursday, 25 July 2019

Malaysia Fest 2019 @ Singapore Expo ( 25 ~ 28 July 2019 )


Since 2016, Malaysia Fest, organised by MegaXpress International Pte Ltd, has been popular in selling Malaysian food and products by established Malaysian Exhibitors.

This year, Tourism Malaysia will be participating during the 4 Days event as part of the Visit Malaysia 2020 promotional campaign and to showcase Malaysia's tourism products to consumers.
-Malaysia Fest 2019 fb.

Friday, 12 July 2019

RM10mil worth of sales expected at Johor MATTA fair


JOHOR BARU: Malaysian Association of Tour and Travel Agents (MATTA) is aiming to net RM10mil in sales during the upcoming Johor MATTA Fair 2019 at Capital City Expo in Tampoi, here.

The fair is from Aug 2 to 4 and will have 150 booths offering a comprehensive range of travel and holiday products from all over Malaysia and the world under one roof.

Matta Johor Chapter in a statement said visitors could expect attractive bargains and great value in all packages offered and air ticket bookings during the three-day fair.

“We have successfully organised 30 fairs in Johor Baru and eight in Batu Pahat since 1999.

It also said that two lucky draws would be held during the fair, one for purchasers and another for visitors.

“For every purchase of RM500 and above, the customer will get a chance to win travel vouchers and air tickets with a total value of RM100,000

“The lucky draw is on Aug 4 at 10pm while for visitors, there will be a daily draw at 9.30pm where 12 air tickets to Thailand will be given away,” it added.

MATTA Johor Chapter is working with Desaru Development Holdings One Sdn Bhd that operates a water theme park, hotels and resorts.

It is also working with Malaysia Airlines which will offer attractive promotional airfares and bargains.


The fair is from 9.30am to 9.30pm, with a RM3 entrance fee for adults and free entry for children below 12 years old.
-thestar online.

Saturday, 6 July 2019

Sepang council goes full swing in tourism drive

Amirudin (left) trying the dragon fruit juice at the launch of Visit Sepang Year 2020
as orchard owner Lee Chee Wei looks on

DRAGON fruits, the beach at Bagan Lalang and the opportunity to experience local culture though homestay packages have been marked as tourist draws at the Visit Sepang Year (VSY) 2020 promotions in KL International Airport.

The two-day exhibition at KLIA featured live performances by popular singer Noraniza Idris, Mah Meri dancers who got the audience to join them on stage and a launch ceremony officiated by Selangor Mentri Besar Amirudin Shari.

This came after a 50-strong superbike convoy across nine towns and districts led by Sepang Municipal Council (MPSepang) deputy president Muhammad Hafiz Shaari followed by participation at the Internationale Tourismus-Borse Berlin trade fair.

With just another six months to go till VSY2020, MPSepang is ramping up promotional efforts to draw tourist ringgit to the town and meet its expected target revenue of RM5bil.

By rough estimates, this will translate to local service providers and vendors having to convince each of the expected five million tourists to spend about RM1,000 each when they come here.

To ensure visitors are left with nothing but good impressions and experiences of Sepang, MPSepang president Mohd Fauzi Mohd Yatim said the council was in the midst of upgrading the town’s infrastructure and landscaping.

“We have a beautiful environment but it will need constant care and maintenance.

“Further developments must also complement the existing surroundings. As such, we seek the cooperation and full commitment of all government agencies and private entities to ensure the success of this mission,” he said.

Voicing his support, Malaysia Airports Holdings Berhad chief executive officer Raja Azmi Raja Nazuddin said the airport operator group had been actively promoting tourism in Selangor through its “Joyful Malaysia” programme at KLIA and KLIA2 since last year.

“We recorded the arrival of some 60 million passengers last year. As such, the collaboration with MPSepang will have a positive impact in tourist numbers,” he said.

One potential market that can be tapped by tourism service providers is transit passengers who can benefit from short excursion packages.

“Typically transiting passengers would not stay in KLIA any longer than three or four hours.

“However, the travelling public nowadays are more savvy in their search for the best deals and they may buy separate tickets which can be cheaper at times than buying a through-journey ticket. In such cases, the transit time can be longer than usual. Some of the connections can even go above 24 hours,” said Raja Azmi.

He said those transiting in KLIA were typically on long-haul journeys from Europe or Australia to Asean destinations.

At the launch, Amirudin said Selangor was ready to cooperate with several entrepreneurial agencies to help increase the potential of small and medium enterprises (SME) in Sepang district.

“Although SME entrepreneurs in the district have received continuous assistance from Hijrah Selangor (a microcredit programme), it is still on a very small scale.

“If we are able to collaborate with agencies like Majlis Amanah Rakyat, I believe these enterprises will be able to increase their business potential,” said Amirudin, referring to makers of crisps and other snacks the district offered as tourist products.
-thestar online.

Wednesday, 26 June 2019

MAS offers 6.5 million promo seats


PETALING JAYA: From now until June 27, 2019, Malaysia Airlines is offering 20% off on fares for business and economy class flights to all its domestic destinations with departures from Kuala Lumpur. This promotion is valid for immediate travel until Jan 20 next year.

A total 6.5 million seats are available in this promotion and is applicable across all Malaysia Airlines' fare category – Lite, Basic and Flex.

Meanwhile, Malaysia Airlines will be up-gauging its Airbus A330-300 to the Airbus A380-800 to Melbourne, Australia, for a limited time only. From now until June 28, 2019, the airline will be offering all-in return fares from as low as RM1,749 (economy class) and all-in return fares from RM5,499 (business class). This promotion is only limited to MH149 and MH148.


For more information on other promotions, go to Malaysia Airlines' website.
-thestar online.
www.malaysiaairlines.com