DUBAI,
24 April 2017 – The Minister of
Tourism and Culture Malaysia Dato’ Seri Mohamed Nazri Abdul Aziz is leading a
delegation of 115 Malaysian sellers from 61 organisations to participate in the
Arabian Travel Market (ATM). The prestigious annual event will once again be
held in Dubai, from 24 to 27 April.
Tourism Malaysia returns to ATM for the 24th
year with the country’s tourism trade players to promote some of the country’s
latest attractions and destinations for shopping, family fun, eco adventure,
honeymoon, and luxury holidays.
The Malaysian delegation is comprised of a good mix of
hotels and resorts, travel agents, tourism product owners, and representatives
from state tourism boards. During the 4-day event, they will be highlighting
their respective tourism products and services that cater specially for the
Middle Eastern market.
Dato’ Seri Mohamed Nazri officially launched the Malaysia
Pavilion today at the Sheikh Saeed Arena and met the media later at a press
conference.
“We will continue to place
strong emphasis and focus on this market as
it is a huge market, not only in terms of outbound tourism, but also trade and investment.
Hence, we will be stepping up our promotional efforts here,” said the Minister
of Tourism and Culture Malaysia during the launch.
Dato’ Seri Mohamed Nazri is scheduled to meet up with the
top management of a few Middle Eastern
airlines such as Qatar Airways, Emirates, and Etihad Airways to discuss future
collaborations, besides having several
interviews with the local media.
The Islamic Tourism Centre (ITC) launched an online
travel portal today called “Salam Standard Premium”. This collaboration with
Tripfez Travel is a hospitality rating system for Muslim-friendly amenities and
services to increase the overall experience of Muslim travellers. Besides that,
Dnata also launched some travel packages to Malaysia.
Other initiatives include the launching of a Muslim
travel guide to Penang by Halal Penang and a Malaysia brochure by Explore the
Wonders. Besides that, Media Hub International will be also be launching the
Malaysia Travel Guide.
On 25 April, Dato’ Seri Mohamed Nazri will be hosting a
gala dinner at Grand Hyatt Dubai to thank the tourism fraternity in Dubai and
the local media for their support and assistance in promoting Malaysia.
Malaysia is proud to be associated with ATM as it
is the region’s leading travel trade event, dedicated to unlocking business
potential in the Middle East. With its growing number of tourist destinations,
ATM will showcase a diverse range of accommodation options, tourist attractions
and new airline routes.
Through its
participation in ATM, Tourism Malaysia seeks to attract more West Asian
tourists to its shores to achieve its tourism target for 2017. Last year,
Malaysia received 287,398 tourists from West Asia, signifying a drop of 9.1%
compared to 316,209 tourists in 2015.
-Tourism Malaysia.www.malaysia.travel
No comments:
Post a Comment
Note: only a member of this blog may post a comment.