KUALA LUMPUR, 18 March 2026 – Tourism Malaysia and Maybank today
launched the Regional Cards Showcase, a strategic collaboration aimed at
strengthening tourism-led economic growth and supporting the national campaign,
Visit Malaysia 2026 (VM2026).
Held at Pavilion Kuala Lumpur, the initiative leverages Maybank’s extensive regional cardholder base and merchant ecosystem across ASEAN to facilitate inbound visitor spending and enhance the overall travel experience in Malaysia.
Through curated privileges, seamless payment acceptance and
merchant participation across retail, dining, lifestyle and tourism sectors,
the programme is designed to translate visitor arrivals into tangible economic
value for businesses and communities. The collaboration also reflects the
importance of strong public–private partnerships in advancing Malaysia’s
tourism agenda.
-Tourism Malaysia.
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