Malaysian Association of Hotels celebrates milestone with first domestic travel fair

 

(From left) MAH’s Haziz Hassan and Khoo Boo Lim; Tourism Malaysia’s Amin Yahya; Negri Sembilan state’s Nicole Tan; MAH’s Christina Toh; and Tin Media’s Nuur Hidayah

The Malaysian Association of Hotels (MAH) will host its inaugural domestic tourism fair to mark its 50th Anniversary this year. This two-day consumer event will take place at Pavilion Bukit Jalil, Kuala Lumpur, starting on July 6.

Khoo Boo Lim, organising chairperson and vice president of MAH, revealed that the fair would showcase various state tourism pavilions, including Negri Sembilan, Pahang, and Melaka alongside presence by Tourism Malaysia.

Khoo emphasised that the fair would stand out from others in the marketplace with its exclusive focus on the inbound sector.

MAH envisions turning this fair into an annual event and expanding its reach beyond Kuala Lumpur, pending support from its members.

The event is expected to feature over 200 exhibitors from across the hospitality spectrum and attract over 10,000 visitors.

Khoo encouraged members to take the opportunity to promote their properties, especially in areas that are off the beaten track, as well as provide consumers with competitive rates.

More than 2,500 room vouchers will be distributed to visitors with any purchases made at the event.

Christina Toh, MAH president, highlighted at a press conference that participating hotels would present attractive value propositions tailored for Malaysians. These may include room-and-breakfast packages and discounted rates for second room purchases.

-TTG Asia.