HO
CHI MINH CITY, 27 May 2025 – In a strategic effort to diversify inbound tourism
markets and increase visitor arrivals, Tourism Malaysia office in Ho Chi Minh
City, in collaboration with AirAsia and the Sabah Tourism Board, is organising
a four-day, three-night (4D3N) familiarisation trip to showcase Sabah as a
premier travel destination.
This
initiative is designed to position Sabah as a top choice for Vietnamese
travellers seeking a refreshing blend of multicultural heritage, stunning
island landscapes, and pristine beaches. Taking place from 24 to 27 May 2025,
the programme brings together four (4) leading travel agents, three (3) travel
influencers, and two (2) media representatives from Ho Chi Minh City for an
immersive Sabah experience.
Participants
will enjoy firsthand exposure to Sabah’s rich cultural heritage, pristine
islands, and vibrant culinary scene. Highlights of the itinerary include visits
to Tunku Abdul Rahman Park, Tagal Tinopikon Park, Mari-Mari Cultural Village,
Kokol Hill and gastronomic hotspots such as the Api-Api Night Food Market and a
sunset dinner cruise - all reflecting the surreal charm and diverse appeal of
Sabah.
-Tourism Malaysia.
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