Tuesday, 7 July 2026

From Heritage To Hospitality: Positioning Malaysia’s Kopitiam Culture As A Global Tourism Brand

 

KUALA LUMPUR | 6 JULY 2026

Tourism Malaysia Director General, Mr. Mohd Amirul Rizal Abdul Rahim was featured on RTM's Fresh Brew alongside Mr. Nick Ng, Founder of Hock Kee Kopitiam, to discuss how Malaysia's kopitiam culture has grown beyond a traditional coffee shop into a unique tourism experience.

The interview highlighted the importance of preserving Malaysia's culinary heritage while showcasing the country's authentic flavours, warm hospitality and vibrant café culture to both local and international visitors.

Through iconic experiences such as the Malaysian kopitiam, Tourism Malaysia continues to support the goals of Visit Malaysia 2026 (VM2026) by promoting Malaysia as a world-class food and cultural tourism destination.

-Tourism Malaysia.

No comments:

Post a Comment

Note: only a member of this blog may post a comment.