Thursday, 16 July 2026

Ahead Of Citrawarna Malaysia 2026: Tourism Malaysia Promotes The Vibrant Cultural Celebration Through TV3 & TV9 Interview

 

PUTRAJAYA, 15 July 2026 – Tourism Malaysia Director General, Mr. Mohd Amirul Rizal Abdul Rahim, participated in a special interview with TV3 and TV9 to promote Citrawarna Malaysia 2026, one of the flagship cultural festivals under the Visit Malaysia 2026 campaign, taking place from 24 to 26 July 2026.

During the interview, the Director General highlighted the festival's four signature experiences  which are Colours of Parade, Colours of Culture, Colours of Flavour and  Colours of Art – each designed to showcase the richness, diversity, and vibrancy of Malaysia's cultural heritage.

The interview also shared key event information, including the festival dates, venue, and free admission. Viewers were introduced to the spectacular Colours of Parade featuring more than 3,500 participants from all 14 states and Malaysia's diverse cultural communities. In addition, audiences were invited to experience an exciting lineup of cultural performances, authentic Malaysian cuisine, traditional arts and crafts, as well as engaging interactive activities throughout the three-day celebration.

The television coverage is expected to reach an estimated 33 million viewers across TV3 and TV9, significantly expanding the campaign's reach and enhancing public awareness of Citrawarna Malaysia 2026. The exposure is anticipated to encourage greater visitor participation while further strengthening the Visit Malaysia 2026 campaign in positioning Malaysia as a premier destination for culture, heritage, and unforgettable travel experiences.

-Tourism Malaysia.

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