MUMBAI
— Tourism Malaysia is intensifying its promotional efforts in the Indian market
by participating in Melange 3.0, held today at the Jio World Convention Centre,
BKC, Mumbai. The participation forms part of Tourism Malaysia’s ongoing efforts
to promote Malaysia’s rich tourism offerings, unique experiences, and upcoming
events under the Visit Malaysia 2026–2027 (VM2026–2027) campaign.
This
year, Tourism Malaysia, together with the Malaysian Association of Tour and
Travel Agents (MATTA) and the Malaysian Indian Tourism and Travel Association
(MITTA), participated in the highly anticipated travel trade gathering,
bringing together a total of eight Malaysian tourism stakeholders, including
tour operators, hoteliers, and tourism attractions.
The
initiative aimed to strengthen trade partnerships, create new business
opportunities, introduce Malaysia’s latest tourism products, and further
position the country as a preferred destination for Indian travellers. The
presence of the presidents of both MATTA and MITTA further demonstrated strong
industry collaboration and commitment to strengthening Malaysia’s presence in
the Indian market.
-Tourism Malaysia.
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