Malaysia Convention & Exhibition Bureau (MyCEB) had launched Malaysia Twin Deal++ (MTD++) at a product presentation for corporate event planners in Singapore on Tuesday, aimed at supporting Tourism Malaysia's objectives of increasing tourism arrivals to 28 million next year under the Visit Malaysia Year 2014 campaign.
Targeted at international corporate meeting and incentive groups, MTD++ entitles international groups of at least 50 delegates to enjoy various exciting value-added support. Following a similar concept as the Malaysia Twin Deal programme (MTD), MTD++ maintains the approach of having two deals, one to reward event participants and the other aimed at planners.
In addition to this, MTD++ is collaborating with 31 participating hotels in Kuala Lumpur, Penang, Langkawi, Sabah and Sarawak to provide value-added perks such as discounts on meeting packages, complimentary rooms with a minimum of 25 paying guestrooms and free welcome amenities.
Tailored to enhance the corporate meeting and incentive group experience in Malaysia, the privileges included in Deal 1 range from limited edition welcome gifts to a complimentary dinner for the group. Deal 2 offers various rewards for planners such as a vacation for two in Malaysia and an iPad mini. This is applicable for planners who bring in an accumulative 500 participants and more.
Ho Yoke Ping, general manager of sales & marketing, MyCEB, said: “Our aim is to provide more interesting options and ideas for planners, which would facilitate them to influence their clients in choosing Malaysia as their next destination (for) incentive programmes”.
MTD++ programme is limited to confirmed bookings made between August 1 and December 31 for arrival in 2014.
-TTG Asia.
www.myceb.com.my
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