Best Western International will open four hotels in Malaysia this year, adding to its Best Western Kinabalu Daya Hotel in Kota Kinabalu, Sabah. The chain's flagship property in Malaysia, Best Western Premier Dua Sentral, is scheduled to open in Kuala Lumpur by the third quarter. Three other properties are set to launch in Malacca, Sandakan and Pangkor by end-2011.
Best Western’s group director of sales & marketing for Malaysia, Jonathan Badman, said: “We are positioning ourselves at the top end of the mid-range market in Kuala Lumpur Sentral by offering a wide choice of accommodation types.” The 361-key Best Western Premier Dua Sentral will offer six room types, ranging from superior/deluxe to one- and two-room suites. Its facilities will include five restaurants and bars, as well as 10 meeting rooms, the largest of which will be able to accommodate up to 250 people banquet-style.
-TTG Asia.
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