ALGIERS – Tourism Malaysia is intensifying promotional efforts in
the North African market through its participation in the 25th Salon
International du Tourisme et des Voyages (SITEV) 2026, held from 18 to 21 May
2026 in Algiers, Algeria, as part of the ongoing Visit Malaysia 2026 (VM2026)
campaign to present Malaysia as a premier destination for leisure and business
tourism.
North Africa continues to emerge as a high potential market for
Malaysia, driven by the increasing outbound travel demand and growing interest
in long-haul destinations among travellers from the region. Algeria, in
particular, has recorded encouraging growth, reflecting strong potential for
further expansion in visitor arrivals to Malaysia. From January to December
2025, Malaysia welcomed 19,636 travellers from Algeria, representing a 14.53
per cent increase from the 17,145 travellers recorded in 2024. The upward trend
in traveller arrivals from Algeria continues, with a total of 2,167 travellers
recorded in the first quarter of 2026, marking a 7.86 per cent increase from
the previous year. This growth reflects sustained interest in Malaysia as a
preferred Muslim-friendly and long-haul travel destination.
A contributing factor to this strong momentum is the direct Air
Algérie service between Algiers and Kuala Lumpur, which currently operates
three weekly flights, playing a crucial role in enhancing accessibility and
connectivity between the two destinations. The direct air link is expected to
support further growth in tourism, business exchanges, and travel demand from
the North African region.
-Tourism Malaysia.
No comments:
Post a Comment
Note: only a member of this blog may post a comment.