KUCHING, Jan 22 (Bernama) -- More China tourists are expected to beat a path to Malaysia in future, following the airing of two documentaries on Malaysia, together with another five Asean members by the Asean-China Centre.
Asean-China Centre secretary-general Ma Mingqiang said one of the documentaries was about the unique food delights food of Malaysia, while the other focused on the Malaysian life and social realities.
He said both documentaries were completed last May and it would be aired nationwide in China, via the national television station, namely China Central Television (CCTV) by next month.
"The move will showcase what Malaysia and Asean look like, and this could enhance the Chinese (tourists) in Malaysia," he told reporters on the sideline of Travel Exchange 2014 (Travex 2014) held here today, in conjunction with the Asean Tourism Forum 2014.
According to Mingqiang, between January and November last year, 11.3 million Chinese tourists visited Asean countries. Of the number, about 1.6 million came to Malaysia.
The Asean-China Centre was set up in November 2011 in Bali, Indonesia. Among others, its aim was to promote two-way flows of investment between Asean and China, as well as promote tourism between both parties.
-bernama.
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