Accor debuts ibis Styles in Kuala Lumpur

ACCOR is ramping up its footprint in Kuala Lumpur with the introduction of its premium economy brand – ibis Styles.

The 156-room ibis Styles Kuala Lumpur Cheras opened on October 1, while the 500-key ibis Styles Kuala Lumpur Fraser Business Park is slated to launch on October 25. Both hotels offer all-inclusive accommodation, which is packaged with breakfast and Internet access.

Located in the South Cheras commercial and light industrial district, ibis Styles Kuala Lumpur Cheras features a restaurant, a bar and five meeting rooms.

Situated in Sungei Besi, ibis Styles Kuala Lumpur Fraser Business Park offers convenient access to Chan Sow Lin Light Rail Transit Station for an easy commute to business areas, shopping malls and attractions within Kuala Lumpur’s Golden Triangle.

Gerard Guillouet, senior vice president, Accor Malaysia, Indonesia and Singapore, said: “The arrival of ibis Styles Kuala Lumpur Fraser Business Park and ibis Styles Kuala Lumpur Cheras will mark the first international premium economy brand hotels in Malaysia. Guests can experience two new styles with one international identity in two different locations.”

Andy Muniandy, director of sales & business development, Asian Overland Services Tours & Travel, said: “As ibis Styles is a well-known brand abroad, it will be an easy sell to partners overseas. There are not many international brands in the premium economy category in Kuala Lumpur. Both properties are also good for groups as we have our own vehicles to ferry them to the hotels.”

Adam Kamal, managing director, Tina Travel & Agencies, said: “The big inventory at ibis Styles Kuala Lumpur Fraser Business Park will be good for incentive groups. Complimentary Wi-Fi in both properties is a plus factor, as it is still a novelty in Kuala Lumpur hotels.”
-TTG Asia.