JOMhotel.com rebrands with smarter tech, leaner model

 

Malaysian hospitality tech start-up JOMhotel.com is reshaping how hotels manage unsold rooms and how travellers book last-minute stays, positioning itself as a fairer, faster and more transparent alternative to global OTAs. 

Previously known as JustTonite.com, the rebranded platform retains its same-day stay focus while introducing smarter technology and a stronger Malaysian identity. 

“It’s a platform built by hoteliers, for hoteliers. Our leadership team of hotel general managers, online travel agent specialists, and tech developers share one vision: to help hotels optimise revenue while offering travellers great last-minute deals,” said Anthony Kong, director of JOMhotel.com. 

Unlike traditional OTAs that prioritise high commissions or paid visibility, JOMhotel.com operates on a lean commission model and organic ranking algorithm, ensuring all hotel partners receive equal exposure. The platform’s six dynamic rate tiers enable hotels to release distressed inventory strategically, while an instant payment feature guarantees immediate revenue upon booking – eliminating long pay-out cycles. 

For travellers, JOMhotel.com delivers verified stays at same-day, non-refundable rates, giving them access to unbeatable deals “whether they’re extending a business trip, attending a concert, or simply living the you-only-live-once (YOLO) lifestyle”, said Kong. 

Targeting Malaysia’s growing same-day booking market — estimated at around 30 per cent of hotel stays — the platform caters to urban professionals, concert-goers, and spontaneous travellers seeking trusted, great-value accommodation. 

JOMhotel.com plans to launch its mobile app in 2H2026, alongside a rewards programme offering instant credits and member-only promotions. As Malaysia gears up for Visit Malaysia Year 2026, Kong said the platform will help hotels convert distressed inventory into real revenue while giving travellers more ways to experience the country spontaneously.

-TTG Asia.