ITB Asia has extended its partnership with
CrescentRating to offer market insights on halal tourism at the Singapore show
this year.
According to findings from the
MasterCard-CrescentRating Global Muslim Travel Index 2017, the Muslim travel
market will continue growing and is estimated to reach US$220 billion in 2020.
The report will be released at the Halal in
Travel - Asia Summit 2017, which will be held as part of this year's ITB Asia
on October 26 at the Sands Expo and Convention Centre, Marina Bay Sands.
With more than 50 per cent of Muslims under
the age of 30 years, insights and discussions on the impact of Muslim millennial
travellers on destinations and businesses will take centre stage at this year’s
conference.
This year’s conference will offer keynote
speeches, panel discussions and specialist presentations to explore the latest
trends and challenges to emerge in the Muslim travel market. There will be a
panel discussion with social media influencers on how younger Muslim travellers
are engaging with travel brands.
Fazal Bahardeen, CEO of
CrescentRating and HalalTrip, added: “We are creating another exciting
programme which includes insights into the sector especially looking at key
profiles and behaviours of younger Muslim travellers, so that destinations and
businesses can expand their offerings for this emerging segment.”
-TTG Asia.
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