The RM1.2 billion mall is located on a 13-acre freehold tract along Skudai Highway and opens its doors in September next year.
"Being close to popular destinations such as Legoland, Nusajaya and Singapore, Paradigm Mall JB will accommodate the significant retailer demand that exists in this part of Malaysia," said managing director Taing Kim Hwa during the launch today at Majestic Hotel, Kuala Lumpur.
"We believe Paradigm Mall JB will fill the gap in the current retail and recreational space in Johor Bahru and its surrounding communities. The mall not only caters to the growing needs and demands of a more affluent and sophisticated community but also serves to reinvigorate and redefine the overall neighbourhood shopping experience," said Taing.
The mall is set to be the largest regional mall in Johor Baru, with a gross built-up area of 4.4 million sq ft and gross floor area of 2.7 million sq ft.
It will have a tenant mix comprising food and beverage (20%), fashion (30%), and the remainder being specialty stores.
It will have a tenant mix comprising food and beverage (20%), fashion (30%), and the remainder being specialty stores.
The 6-storey Paradigm Mall JB will comprise 600 shops for lease.
The mall offers 4,200 parking bays on one level of basement parking and four upper parking levels.
The mall offers 4,200 parking bays on one level of basement parking and four upper parking levels.
WCT said the mall will introduce Sogo department store to JB, while Golden Screen Cinemas marks its re-entry into JB with a 16-hall theatre for since its exit from the state in 2012.
Paradigm Mall JB will also feature a Village Grocer supermarket and a 20,000 sq ft indoor ice skating rink.
The mall is part of the RM1.5 billion integrated development Paradigm JB, which also consists of a hotel and a serviced apartment towers.
The hotel will offer 296 rooms and will be managed by a four-star hotel operator to be announced later.
Its serviced apartment tower, Brio Residences, offers 263 units of studio, 2-bedroo, 3-bedroom and dual-key units with a built-up area of between 520 sq ft and 1,360 sq ft. Prices start at R600 psf.
Brio Residences was launched last year and 10% of its units are sold.
The launch event also witnessed the signing ceremony between three anchor tenants and WCT, officiated by minister of tourism and culture Datuk Seri Mohamed Nazri Tan Sri Abdul Aziz.
-TheEdgeProperty.com
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