Putrajaya, 15 June
2012: A group of
80 durian lovers from Hong Kong will be arriving in Penang on 16 June for the
'Deluxe Durian Tour', which is jointly organised and developed by Tourism
Malaysia (Hong Kong office), Cathay
Pacific Airways, and EGL Tours (Hong Kong). Evergloss Tours (M) Sdn. Bhd. is the local ground handling agent for the groups.
The
tour package, priced at RM1,700 to RM2,500, aims to promote 'The King of
Fruits' to the Hong Kong market and encourage more tourists to visit Malaysia
to get a taste of the country's delicious local cuisine and fascinating tourist
attractions. During
the 4-day/3-night tour, the participants get to visit various tourist spots in Penang, such as Fort
Cornwallis, Gurney Drive, the Wat Chaiya Mangkalaram temple, and other tourist
attractions within the state.
The
highlight of the tour is the visit to the durian plantation, where participants
get to enjoy a durian & tropical fruits buffet with different types of
durians such as the 'Cat Mountain King' and 'Red Prawn'. This
year, demand for the durian tour package has exceeded Tourism Malaysia's
expectations. A total of 700 packages have been sold, which marked a growth of
over 100 percent compared to the 340 packages sold in 2011.
Madam
Baizuri Baharum, the Director of Tourism Malaysia (Hong Kong office), believes
that the Durian Tour will soon be one of the top tourism products in Hong Kong.
She plans to extend the promotion to other destinations in Malaysia, such as
Perak and Pahang. The
promotional efforts of the 'Deluxe Durian Tour' have been heightened this year
with the introduction of the first ever 'Durian Tram'.
On
17 May, the 4-day/3-night 'Deluxe Durian Tour' package was launched at the
'Durian Tram Party'. The tram, filled with imported durians from Malaysia, travelled
from Sheung Wan tram station to Causeway Bay in the bustling city of Hong Kong,
offering an all-you-can-eat durian buffet to invited media and guests. The
tram, plastered with logos of Tourism Malaysia and images of the 'King of
Fruits', runs from 17 May until 16 June 2012. It aims to remind durian lovers
from Hong Kong to visit Malaysia to enjoy the fruit.
Departure
dates for the Deluxe Durian Tour package are 2, 7, 12, 14, 15, 16, 19, 21, 22,
23, 26, 28, 29 & 30 June 2012. The
participants can choose to stay at Hydro Hotel, Flamingo Hotel, Hard Rock
Hotel or Shangri-La Golden Sands.
-Tourism Malaysia.
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