BANGKOK, 28 August 2024 –
Tourism Malaysia continues to garner international recognition, securing a PATA
Gold Awards 2024 at this year's award presentation organised by the Pacific
Asia Travel Association (PATA) as part of the 2024 PATA Travel Mart held in
Bangkok, Thailand.
The award, presented in the "Marketing - Travel Video"
category for the "Truly Wondrous, Nature & Rainforest" video,
highlights Malaysia's stunning natural beauty and diverse ecosystems.
The PATA Gold Awards recognise excellence in tourism marketing
and sustainable initiatives, with two main categories: Marketing and
Sustainable & Social Responsibility. This year, 11 awards were presented
within the Marketing category, including Travel Video.
The four-minute winning video showcases Malaysia's breathtaking
natural wonders, from misty highlands and crystal-clear waters to a vibrant
tapestry of flora and fauna. It invites viewers to escape the hustle and bustle
of city life and experience the country's unique mega biodiversity.
This award builds on Malaysia's previous successes at the PATA
Gold Awards, having won accolades for the best Travel Photograph in 2022 apart
from the Travel Video and Culture through the Sarawak Tourism Board. The
recognition reaffirms Malaysia's dedication to promoting its natural heritage
and solidifies its position as a destination of unparalleled natural beauty.
In collaboration with the tourism industry players, Tourism
Malaysia remains dedicated to showcasing Malaysia's unique offerings,
particularly in anticipation of the upcoming Visit Malaysia 2026.
For a complete list of winners, please visit https://www.pata.org/pata-gold-awards2024.
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