Corporations are encouraged to look at the domestic market when planning trips or team-building sessions for employees as it has so much to offer. To promote what the local market has to offer, Tourism Malaysia and Cuti-Cuti 1Malaysia organised a Corporate Travel Bazaar at the Empire Hotel Subang recently. The event was participated by 120 tour providers and hoteliers, while interested buyers came in droves to check on the offers.
Tourism Malaysia’s state director for Selangor and Putrajaya Mohammad Nor Ismail said the segment of corporate travellers could be further explored to boost domestic tourism. “There is a huge market yet to be tapped,” he said, adding that the same event held in 2009 in Petaling Jaya had raked in RM1.4mil in sales.
“This year, we hope to achieve a sales target of RM1.7mil,” he said, adding that the organiser wanted creative and innovative package deals from the participants. He pointed out that the country could offer many interesting products for corporate travellers, citing Putrajaya as a place for them to explore.
“In addition to the mosques and bridges, Putrajaya also has wetland with a five-star campsite, extreme park, equestrian facility and even a stretch of beach,” he said. Participants were also brought on a tour to Putrajaya the next day to experience for themselves.
-thestar online.
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