Crowne Plaza grows into Penang and Rajasthan

 

From left: STC Property Management’s Hwei Yee Tan; Straits Developments’ Eric Teng; IHG Hotels & Resorts’ Rajit Sukumaran and Vivek Bhalla sign on an agreement to bring the Crowne Plaza brand to Penang

IHG Hotels & Resorts signs off two management contracts this week that will see it bring the first Crowne Plaza brand to Penang, Malaysia and a fifth hotel to Rajasthan, India.

In Malaysia, the partnership between IHG and STC Property Management will result in the 343-room Crowne Plaza Penang Butterworth Straits City, set within a sustainable high-end mixed-use development on the waterfront.

Rajit Sukumaran, managing director, South East Asia and Korea, IHG said: “This signing underscores IHG’s commitment to further expand its footprint across Malaysia and grow its portfolio in strategic destinations.”

Crowne Plaza Penang Butterworth Straits City adds to an already impressive list of IHG properties scheduled to open in Malaysia in the next few years, most notably, Crowne Plaza Kota Kinabalu, Crowne Plaza Kuala Lumpur City Centre, Hotel Indigo Kuala Lumpur on the Park, and Kimpton Kuala Lumpur.

Over in India, Crowne Plaza Resort Pushkar will join four other IHG properties – two in operation and two under development – in Rajasthan.

Crowne Plaza Resort Pushkar will be a new-built property featuring 125 rooms and is expected to be operational by early 2026.

Located on the outskirts of Pushkar, the hotel will be well-connected to one of the most significant highways in India passing through Delhi, Mumbai and Jaipur. Set in a serene locale, the hotel will be an ideal choice for leisure travel and destination weddings.

Sudeep Jain, managing director, South West Asia, IHG Hotels & Resorts said: “We are thrilled to announce the signing of a new Crowne Plaza Resort in Pushkar which has become a hotspot for leisure and spiritual tourists visiting Rajasthan. The city’s growing popularity as a weekend and wedding destination also presents a great opportunity for us, and bringing our premium brand, Crowne Plaza to the city will help us cater to this increasing demand.”

He added that there is growing tourism potential in secondary Indian destinations, and the company is committed to “fill the need gap for quality branded accommodation in these cities”.

-TTG Asia.