Setia City Convention Centre sets sights on regional business

Less than two years since it first opened its doors, Setia City Convention Centre is expanding its focus from the domestic market to regional business.

Convention centre head, Francis Teo, said the convention centre is working with DMCs, PCOs, and event management companies to attract more regional business. “We’re targeting regional meeting organisers who are looking for a venue away from the traffic and distractions in the capital city, and yet, providing easy access to the city with good roads and highways.”

Its location, just off the New Klang Valley Expressway in Shah Alam, means the townships of Subang Jaya, Shah Alam, and Klang are all within a 15-minute drive. Setia is also within a 45-minute drive to Kuala Lumpur City Centre.

The two-storey convention centre was launched in 2012 but opened to public bookings only last year, with an inventory consisting of a pillar-less ballroom for 180 tables that can be divided into three parts, eight meeting rooms including two that can accommodate up to 200 pax in theatre-style, three VIP rooms, and three AV rooms that can double up as interpretation booths. 

The convention centre will also appeal to environmentally conscious companies, boasting green element such as rainwater harvesting, solar panelling to generate electricity, and 21 parking bays with chargers for electric cars.

Said Teo: “We provide a venue option for companies wishing to minimise their impact on the environment and their carbon footprint.”

Setia City Convention Centre has so far confirmed three regional meetings, of which two will be held in September, namely the 1,500-pax AIA Regional Life Planners Congress, and 500-pax GD Express regional conference. The third meeting, an annual convention by Reapfield, will be in March for 500 delegates from across South-east Asia.

-TTG Asia.