Tourism Malaysia participated in Feria Internacional de Turismo (FITUR) 2025 taking place in IFEMA Madrid, Spain, from 22 to 26 January 2025. The "Visit Malaysia 2026" campaign, which invites tourists from around the world to explore the nation's
many treasures, is the event's focus this year and strategically aims to
attract discerning travellers from Spain, Portugal, and Latin America.
Madam Zalina Ahmad, Director
of Tourism Malaysia Paris, led the Malaysian delegation at FITUR 2025.
Prominent partners such as Malai Adventure, Bamboo Adventure, The Malayan
Safari & Expedition (Turismo Asiatico), Asia Experience, and Ancasa Hotels &
Resorts were also present.
Mr. Mohd Farhan Mohd Areffin,
Chargé d'Affaires (CDAi), from Embassy of Malaysia in Madrid, Spain, officiated
the opening of the Malaysia Pavilion.
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