KUALA LUMPUR: Country Heights Holdings Bhd (CHHB) is gearing up to reposition the Palace of the Golden Horses, a landmark 400-room hotel in Mines Resort City, Seri Kembangan, Selangor, as part of its comprehensive long-term strategic plan.
The luxury hotel remains a cornerstone asset for CHHB, strategically connected to the Mines International Exhibition & Convention Centre (MIECC) and the surrounding precinct. Overlooking the scenic Mines Lake, the property anchors the area as a premier leisure, events, and lifestyle hub. Its signature features, including a golden chariot entrance and meticulously designed interiors, have made it one of Malaysia's most iconic and visually distinctive hotels, attracting both local and international visitors.
Originally developed in the 1990s on the site of the former Sungei Besi Mine, the Palace of the Golden Horses was part of a larger initiative that included the Mines Wellness Hotel, The Mines Shopping Mall, and MIECC, aimed at boosting tourism, recreation, and business events. In 2020, the hotel temporarily closed for a major refurbishment and reopened in 2021 with upgraded facilities. Notably, the hotel remained operational throughout the Covid-19 pandemic, continuing to serve medical tourists, while traditional Chinese medicine offerings saw particularly strong demand during that period.
CHHB founder and advisor Tan Sri Lee Kim Yew said the repositioning of the Palace of the Golden Horses forms part of a broader strategic vision, which also encompasses the exploration of Web 3.0–enabled platforms, the enhancement of GHHS Healthcare's preventive and wellness services, and the introduction of curated, membership-based experiences at the hotel.
"These initiatives are designed to enhance engagement, build sustainable communities, and unlock new value streams across healthcare, hospitality, and lifestyle segments, while remaining aligned with regulatory requirements and the company's core focus on asset integrity, governance, and long-term shareholder value," he said in a statement recently.
On
the financial front, CHHB is intensifying efforts to recover outstanding debts,
with rental arrears from certain tenants totalling about RM15 million. Legal
action is being pursued where necessary to safeguard revenue and optimise asset
performance.
Lee emphasised that while the company continues to resolve legacy
matters, it remains focused on executing its long-term strategic initiatives,
reinforcing its commitment to sustainable growth, innovation, and value
creation across its diverse portfolio.
-nst online.
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