KUALA LUMPUR, 1 September 2022 – Tourism Malaysia has signed a Memorandum of Collaboration (MOC) with Qatar Airways today at Grand Millennium Hotel, Kuala Lumpur with the primary objectives to extend the networking and strengthen strategic cooperation between the two parties.
This new chapter sees Tourism Malaysia working together with Qatar Airways, the world's leading airline, to boost arrival from Qatar via Qatar Airways' broad network to Malaysia. Through this MOC, the cooperation will aim to further strengthen Malaysia’s appeal as a preferred travel destination among travellers in the Middle East, Europe and the United States of America.
YB Dato’ Sri Hajah Nancy Shukri, Minister of Tourism, Arts and Culture said: “With the reopening of international borders and an increase in the demand for air travel, we believe the strategic cooperation will increase the awareness of our attractions and more initiatives will take place to help to boost tourist arrivals to Malaysia. As we continue to navigate recovery from the pandemic, this MOC works as a platform to increase the choice of flights, wider destinations, and greater flexibility on top of the excellent service hospitality offered by Qatar Airways”.
His Excellency Mr. Akbar Al Baker, Qatar Airways Group Chief Executive said: “We are delighted to be working closely with Tourism Malaysia to further support tourism growth in the popular Southeast Asian country. As an airline, we are moulded strongly by tourism and we will remain committed to playing our role in supporting Tourism Malaysia through this collaboration. With international borders now open and travel demand returning, Qatar Airways also looks forward to connecting more travellers to Malaysia and the world.”
The collaboration between Tourism Malaysia and Qatar Airways will leverage each other’s strengths and provide more unrivalled services and seamless connections. More joint activities are mapped out through familiarisation trips to Malaysia, marketing promotional activities and advertising campaigns to feature Malaysia as a preferred holiday destination.
This strong partnership will provide better efficiencies and a more comprehensive network to promote Malaysia’s tourism offerings and highlight the new and exclusive attractions. On top of that, it is a timely move to pave the way toward the recovery of Malaysia’s tourism industry internationally.
-Tourism Malaysia.
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