Monday, 31 December 2018

E-brochure to boost tourism

The Royal Pahang Billfish International Challenge will feature in the electronic brochure and Facebook site, allowing both foreign and local fishing enthusiasts to book the dates. — Filepic

KUANTAN: The publication of “Salam Pantai Timur Highlights 2019” electronic brochure will help boost the tourism industry, including highlighting the latest products in Pahang, Terengganu and Kelantan.

Tourism Malaysia (East Coast region) director Dr Zaliha Zainuddin said links to the publication, accessible on Tourism Malaysia’s east coast region Facebook site, would allow tourists to decide on their vacation plans for the year.

“This move is to enhance the initiative of promoting tourism in line with technological advances. There will be monthly updates on the Facebook site.

“The content also covers the dates of tourism events so visitors can make choices on selecting the dates and events and plan their trips,” she said after officiating the East Coast Region Tourism Highlights (ECRTH) 2018/2019 here.

In citing Pahang as an example, Zaliha said the Royal Pahang Billfish International Challenge in Cherating and Tioman Island would be featured in the electronic brochure and Facebook site, allowing both foreign and local fishing enthusiasts to book the dates.

She said tourism authorities in the east coast gathered travel industry players to identify and update existing products and to improve weaknesses in the industry.

Meanwhile, Idros said works on upgrading the suspension bridge at Taman Negara in Kuala Tahan, Jerantut, would be completed within three years.

He said the government provided an allocation of RM4.2mil for the bridge which would have a new route over a longer distance.

“The current route is 550m-long and has been recognised as the world’s longest suspension bridge. When completed, it may reach between 750m and 950m,” said Idros.


The additional distance was to enable visitors to appreciate the beauty of Taman Negara and to give them an experience that they would not find elsewhere, he said, adding that upgrading work was also done without felling trees to protect and preserve the environment.
– Bernama/thestar.
Tourism Malaysia e-brochures http://ebrochures.malaysia.travel/

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