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Wednesday, November 11, 2015
Tourism Malaysia Receives Two Awards At The 23rd Taipei International Travel Fair
TAIPEI, 9 November 2015:Tourism Malaysia received the Best Performance Group Award and Best Booth Design Award for National Tourism Organisation (NTO) at the 23rd Taipei International Travel Fair (TITF), which is the largest travel fair in Taiwan. The event was held from 6 to 9 November at the Taipei World Trade Centre (TWTC).
Both awards were presented today to Tourism Malaysia’s Senior Director of International Promotion Division (Asia & Africa) Datuk Musa Haji Yusof by the Chairman of Taipei International Travel Fair Cherng Tyan Su. This is a huge recognition of Tourism Malaysia’s promotional effort during the four-day event.
A total of 17 Malaysian exhibitors showcased their unique tourist attractions, products and services, at the Malaysia Pavilion, which was strategically located near the entrance.
Information brochures in Mandarin were distributed at the booth and attractive games and activities were also conducted. The Malaysia Pavilion garnered a lot of attention through the performances by the SWATARI Dance Academy and Emma Ruran Raja, who played the sape, a Sarawak musical instrument.
This year, a total of 62 countries participated in the Taipei ITF with almost 1,000 booths, attracting over 350,000 consumers. For Taiwanese tourists, Malaysia’s beautiful islands, exciting theme parks and delicious food are still the main attractions. A special travel forum was organised on the same day at TITF, featuring a panel of experts who shared their views on the latest global tourism trend.
Malaysia received 133,443 Taiwanese tourists from January to June this year, signifying an increase of 0.8% compared to the same period last year.