Wednesday 30 May 2012

Malaysia offers Twin Deal in more markets

Malaysia is now offering its Twin Deal programme, first launched in China last September, in Taiwan, Hong Kong, South Korea, Australia, New Zealand and Europe.

The programme rewards both the client and the MICE planner. Depending on the size of the meeting, the client enjoys free souvenirs, welcome package, cocktail, police outriders, etc, while the planner gains points which can be redeemed for a Malaysia trip.A corporate meeting or incentive travel with at least 50 delegates automatically qualifies for the programme.

Ho Yoke Ping, general manager sales and marketing of Malaysia Convention and Exhibition Bureau (MyCEB), said Twin Deal saw "immediate" response in China when it was launched. To-date MyCEB has secured 9,000 participants from China under the programme. She said MyCEB was planning to appoint a sales representative in China "earliest by the end of the year".

Only in operation since July 2010, MyCEB has established a global presence with the appointments of Moulden Marketing as its sales representative in Europe, Marketing Challenges International in North America and Gaining Edge in Australia/New Zealand. Last year, it secured more than 49 international and regional conventions until 2016 in partnership with its affiliates.
-TTG Asia.
http://www.myceb.com.my/

1 comment:

  1. YIP KUM FOOK: Pempena ordered to wind up
    Posted on 8 July 2012 - 09:55pm
    Last updated on 9 July 2012 - 12:05pm
    R. Nadeswaran
    citizen-nades@thesundaily.com
    KUALA LUMPUR (July 8, 2012): The controversial and financially troubled business arm of Tourism Malaysia – Pembangunan Pelancongan Nasional Sdn Bhd (Pempena) – has ceased to exist.
    Last month, the High Court ordered the company to be wound up and a liquidator appointed to manage its affairs.
    The winding up petition, which was undefended, was moved by Kah Bintang Auto Sdn Bhd after
    Pempena, a subsidiary of the Tourism Ministry, failed to pay RM12.4 million for the purchase of 120 units of Hyundai Sonata for its taxi service.
    According to court papers filed at the High Court registry, Kah Bintang claimed Pempena failed to pay the money ordered by another High Court in April last year after a protracted hearing in a breach-of-contract suit in which both parties were represented.
    Following the judgment, the law firm representing Pempena, Ringo Wong and Associates, discharged itself and Messrs Hafirizam Wan and Aisha Mubarak was appointed its lawyers.
    In his affidavit, Kah Bintang managing director Datuk Robert Wong said letters of demand which were sent by registered post in September last year to both the registered and business addresses were returned.
    However, the same letters sent to four of its directors – Datuk Yip Kum Fook(Who is bad name in Buddhist, MCA GOMBAK), Datuk Donald Lim Siang Chai, Syed Abdul Rahman and Jaigani Jaafar – were acknowledged as received.
    Having had no response, Kah Bintang published advertisements of winding up in two national newspapers and hearing for the petition was set for June 13.
    Pempena was not represented at the hearing and accordingly, the court gave the company 14 days to pay up or be wound up. As of June 27, no monies were forthcoming and the liquidator is to be appointed in the next few days.
    Meanwhile when contacted, Lim, who is the deputy finance minister, told theSun that Pempena's directors had given the company's chief executive officer instructions upon receiving notice of the winding-up petition.
    The CEO had been told to instruct the lawyers to file a defence, but they did not, said Lim who did not respond to further attempts at getting clarification.
    Pempena was set up in 1976 to carry out tourism-related business and development.
    Over the years, it hit the headlines after various bad deals came to light, resulting in massive losses for the company.
    In 2009, an independent audit ordered by the ministry showed only a few of the 24 companies invested in by Pempena showed profits in the past three years.
    On May 29, theSun reported that Pempena's stake in the controversial loss-making restaurant Awana Chelsea in London had been sold.
    It had previously closed its doors on similar outlets in Beijing and Hyderabad.
    According to the auditor-general's report tabled last year, Pempena's venture in opening the London restaurant had brought "dismal results", raking in only £13,000 (about RM64,000) in 2007, far from its annual target of £520,692 (RM2.5 million).
    The report also noted that Pempena had yet to get any returns from its RM3.73 million investment.

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