Saturday 31 December 2011

AirAsia extends F1 sponsorship

KUALA LUMPUR: AirAsia Bhd has extended its sponsorship agreement with 1Malaysia Racing Team Sdn Bhd for a period of one year effective Jan 1, 2012.

In a filing with Bursa Malaysia, AirAsia said it had entered into an extension to the sponsorship agreement dated May 26, 2011 with 1Malaysia Racing Team to be an official team partner of Caterham F1, the F1 racing team formerly known as Team Lotus and title sponsor of the Caterham F1 Driver Development Programme.

In a separate statement, AirAsia said that it had signed an agreement with QPR Holdings Ltd, the parent company of Queens Park Rangers Football Club, for the sponsorship of the QPR away shirt in the Barclays Premier League. In consideration of the rights to be made available to the company, Airasia will pay QPR 350,000 for a term of one year as sponsorship fees. 

-Bernama.

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