Royal Jordanian Airlines Looking At 85 Per Cent Load Factor

KUALA LUMPUR, April 28 (Bernama) -- Royal Jordanian Airlines, soon to resume flights and on-line operations in Malaysia, is looking at 85 per cent load factor in the first year of operations. The airline will begin Amman-Kuala Lumpur and Kuala Lumpur-Amman services on June 2 after a five-year lapse driven by commercial reasons, said Country Sales Manager Wilson Chan. He said studies indicated an upward market trend in tourism and commercial activities in Kuala Lumpur as Malaysia was highly regarded as an ideal tourist destination to the Arab world and the Gulf Cooperation Council member states.

With the commencement of the flights, Royal Jordanian Airlines was committed to better serve passengers especially Jordanians and the Arab community residing in Malaysia. "My main aim is to get the flights go up into the sky and back in Kuala Lumpur. This time we hope to stay as long as we can," he told Bernama. He said that with strong marketing strategies, the Amman-Kuala Lumpur route would be viable and successful as the airline had plans to fly direct to Amman, the modern and ancient capital of Jordan. Chan said he was meeting travel agencies to work closely with them to promote the services. "Once the load picks up for our in-coming and out-going, we can then start flying direct to Amman instead of via Bangkok," he said. He said the airline is also targeting traffic growth from students, captains of industry and leisure travellers.

He said the flights are on Mondays, Wednesdays and Fridays onboard latest A330 aircraft, an addition to its expanding fleet of new generation planes. "We just got two new A330 aircraft on leasing for five years," he said. The A330 wide-bodied aircraft can carry 283 passengers in two class configurations, of which 24 are configured as "Crown Club Class", offering sleeper seats that recline to flat-bedded seats on the long-haul sectors. "As a Crown Class passenger, you will feel the difference not only onboard, but also at the airport with exclusive check-in counters and lavish lounges for your utmost ease and comfort," he said. The balance 259 are comfortable economy-class seats. Moving forward, the airline plans to fly to China and Johannesburg, he added.
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